Cheikh Tidiane Sarr has officially assumed his role as the new director general of Senegal's Autorité de régulation des télécommunications et des postes (ARTP). The handover ceremony took place on October 5, 2026, with outgoing director general Dahirou Thiam. Sarr outlined his priorities, which include improving service quality, increasing digital access, supporting innovation, and strengthening ARTP's governance. His agenda aligns with Senegal's "Sénégal 2050" and New Deal Technologique objectives.
Improving service quality is a top priority for Sarr. He aims to enhance monitoring of operator performance and provide users with better access to service quality information. This move is expected to address concerns about coverage in certain areas. Sarr also plans to focus on areas with insufficient connectivity, particularly schools and healthcare facilities. By doing so, he hopes to bridge the digital divide and promote equitable access to essential services.
Fostering innovation is another key aspect of Sarr's strategy. He intends to establish a framework that allows startups, researchers, and companies to test new digital solutions. This initiative will focus on emerging technologies like artificial intelligence and connected objects. By creating an enabling environment, Sarr aims to stimulate creativity and entrepreneurship in Senegal's tech sector.
Sarr also plans to adapt the regulatory framework to keep pace with the rapidly evolving telecom landscape. He recognizes the need to address new uses and business models arising from digital transformation, such as e-commerce, delivery platforms, and other online activities. This update will ensure that the regulatory environment remains conducive to growth and innovation.
Within ARTP, Sarr intends to strengthen collaboration with the regulatory college. He will hold regular consultations on strategic issues and enhance the technical preparedness of authority decisions. Sarr also values the expertise of ARTP's staff, comprising engineers, lawyers, and specialized experts. He plans to engage with employees through regular meetings, prioritizing dialogue, training, and feedback.
Sarr's approach emphasizes the importance of results, integrity, and professional ethics. He aims to strike a balance between encouraging innovation and ensuring accountability. By doing so, he hopes to build trust within the organization and with stakeholders. Sarr's vision for ARTP is one of adaptability, responsiveness, and commitment to serving the needs of users.
The new director general's agenda reflects his commitment to addressing the challenges facing Senegal's telecom sector. By focusing on service quality, innovation, and digital access, Sarr aims to position ARTP as a catalyst for growth and development. His priorities align with the needs of a rapidly changing sector, and his approach is expected to have a positive impact on the lives of Senegalese citizens.
Key points
- Cheikh Tidiane Sarr's priorities include improving service quality, expanding digital access, and promoting innovation in Senegal's telecom sector.
