In a significant move to enhance the accessibility of insurance services in Burkina Faso, Orange Money Burkina Faso and SONAR Assurances have joined forces to introduce SONAR Free Invest. This innovative solution seeks to leverage technology to make insurance more accessible, simpler, and closer to the people. The partnership, signed on September 18, 2026, in Ouagadougou, brings together the insurance expertise of SONAR and the digital ecosystem of Orange Money.
SONAR Free Invest is designed to enable individuals to prepare for their future and protect themselves against life's uncertainties using their mobile phones. This solution is a significant step towards the digitalization of financial and insurance services in Burkina Faso. By combining their expertise and infrastructure, Orange Money Burkina Faso and SONAR Assurances aim to provide a new way of accessing insurance that is simple, rapid, and secure.
Christophe Baziémo, the Director-General of Orange Money Burkina Faso, highlighted that this partnership aligns with the company's long-standing ambition to use technology to make financial services more accessible and inclusive. He emphasized that SONAR Free Invest offers Burkinabè individuals the opportunity to build a capital for the future while benefiting from protection against life's uncertainties.
The solution allows clients to subscribe and access insurance products through a simple process on their mobile phones. With Orange Money's extensive network of over 100,000 sales points across the country, clients can easily enroll and manage their insurance subscriptions. Baziémo assured that clients will have access to assistance and advice, and that transactions will be secure.
Thomas Zongo, the Director-General of SONAR Assurances, welcomed the partnership, stating that it marks a significant step in the transformation of the insurance sector and the evolution of SONAR Assurances' service quality. He emphasized that the partnership reflects a strong conviction that insurance must adapt to the changing needs and expectations of clients.
The partnership between Orange Money Burkina Faso and SONAR Assurances demonstrates that digitalization of services is not just about technology, but also about proximity to people, simplicity, and accessibility. The two companies aim to continue this dynamic of digitalization to enable other insurance products and services to benefit from the same simplicity, accessibility, and security.
With SONAR Free Invest, Orange Money Burkina Faso and SONAR Assurances are poised to revolutionize the insurance landscape in Burkina Faso, making it more inclusive and accessible to a wider range of people. The solution is expected to have a positive impact on the lives of Burkinabè individuals and families, providing them with a sense of security and stability.
Key points
- The partnership between Orange Money Burkina Faso and SONAR Assurances aims to make insurance more accessible and simpler for the Burkinabè population through the launch of SONAR Free Invest.
- SONAR Free Invest allows clients to subscribe and access insurance products through a simple process on their mobile phones.
- The solution is expected to have a positive impact on the lives of Burkinabè individuals and families, providing them with a sense of security and stability.
