Ghanaian Afrobeats artiste Kuami Eugene has urged fellow musicians and entertainers to use their influence on social media and other platforms to champion causes that positively impact society. He made the call during a UNICEF Ghana birth registration advocacy campaign in Bepoase in the Ayensuano District of the Eastern Region. The campaign aimed to raise awareness about the importance of registering children at birth. Kuami Eugene joined officials from UNICEF Ghana and the Births and Deaths Registry for the event.
Kuami Eugene emphasized that artistes wield significant influence and should leverage platforms such as TikTok, Facebook, and Instagram to amplify important social initiatives and encourage behavioural change. He stated that using these platforms to add their voices and amplify social projects will go a long way. The musician has partnered UNICEF Ghana on several child-focused campaigns and has a special interest in issues affecting children.
Kuami Eugene's commitment to supporting efforts that improve children's welfare and future opportunities is evident in his yearly concerts for kids. He noted that birth registration is critical because it establishes a child's legal identity and ensures recognition as a Ghanaian citizen. The advocacy drive is part of UNICEF Ghana's efforts to improve birth registration rates across the country.
UNICEF Ghana Country Representative, Mr. Andy Brooks, highlighted the importance of accurate birth registration for national planning and the provision of healthcare, education, and other social services. He expressed concern about declining registration rates among children under one year, noting that unregistered children are often excluded from national data used for development planning.
Kuami Eugene's music career is on the rise, with a new album set to be released next year following the success of his recently launched "Sweet Boy" EP. The musician remains focused on creating quality music while continuing to support social causes that contribute to national development, particularly initiatives aimed at improving the lives of children.
The partnership between Kuami Eugene and UNICEF Ghana demonstrates the impact that collaborations between artistes and international organizations can have on social causes. The campaign in Bepoase is an example of community engagement and public education efforts to improve birth registration rates.
Kuami Eugene's call to action for fellow artistes to use their platforms for social change is a significant takeaway from the advocacy campaign. As a influential figure in Ghana's music industry, his message is expected to resonate with many.
Key points
- Kuami Eugene urges fellow artistes to use social media platforms to champion social causes.
- Birth registration is critical for establishing a child's legal identity and ensuring recognition as a Ghanaian citizen.
- UNICEF Ghana aims to improve birth registration rates through community engagements, public education, and collaboration with traditional authorities.
