Liverpool Football Club has announced the appointment of Julian Ward as its new sporting director. Ward, who is 45 years old, previously held the role during the 2022-23 season. He will be replacing Richard Hughes, who left the position in September. Ward joined Liverpool in 2012 as the European scouting manager for Spain and Portugal. He was later promoted to assistant sporting director in 2020.
Ward's appointment was confirmed by Fenway Sports Group, Liverpool's owners. FSG president Mike Gordon expressed his delight in Ward's return, citing his extensive experience in the football industry and at Liverpool FC. Gordon believes Ward is the ideal candidate for the role, and his knowledge and expertise will enhance the club's football operations. Ward will work closely with head coach Andoni Iraola to provide support and ensure a smooth transition.
This will be Ward's second stint as sporting director at Anfield. He previously succeeded Michael Edwards in 2022 but left at the end of that season. Ward was brought back in 2024 as FSG's technical director, overseeing player development pathways and the academy for the past two years. His return to the sporting director role is seen as a move to bring stability to the club's hierarchy.
Ward's experience and network in the football industry are expected to be valuable assets to the club. During his previous spell as sporting director, he oversaw the signings of several players, including Luis Diaz, Cody Gakpo, and Darwin Nunez. He also played a key role in Mohamed Salah's contract renewal in 2022. Ward has a good relationship with agent Jorge Mendes, which helped Liverpool in their pursuit of Diogo Jota.
As FSG's technical director, Ward contributed to Liverpool's push to recruit younger talent. He has a good understanding of the club's needs and has worked closely with Mike Gordon, who oversees the day-to-day running of the club. Ward's appointment is seen as a sensible choice, given his experience and knowledge of the club.
One of Ward's key tasks will be to secure Rio Ngumoha on a long-term deal now that he is 18. He will also need to determine whether new contracts are offered to Alisson and Virgil van Dijk before their current agreements expire this summer. Ward's relationship with the players and his experience in negotiations are expected to be crucial in these matters.
Liverpool's hierarchy is hoping that Ward's appointment will bring stability to the club after a summer of transition. The club has spoken to external candidates, but Ward was seen as the standout choice. His calm and well-spoken demeanor, combined with his clear opinion and vision, make him a suitable candidate for the role.
Key points
- Julian Ward appointed as Liverpool's new sporting director.
- Ward previously held the role during the 2022-23 season.
- Ward's appointment aims to bring stability to Liverpool's hierarchy.
