On a Saturday night at the TBS, a historic event took place as 51,000 people gathered to witness a film screening, breaking a world record that had stood since 2015. The event, organized by Black Market, was more than just a movie premiere - it was a live, unrepeatable experience with numerous moving parts. At the heart of this massive production was Damilola Osikoya, the CEO of Switch Visuals, who served as the Event Production Producer.
Osikoya's role went beyond just production; she was instrumental in securing sponsorships and partnerships for the event. Her efforts ensured that the event was well-funded, allowing for the necessary logistics to be put in place. According to Osikoya, "The logistics people see is the visible half. The funding is the half that made the visible half possible." Her work behind the scenes was crucial to the event's success.
The event was made possible through the support of several partners, including Zenith Bank, Oraimo, Johnnie Walker Blonde, the Lagos State Ministry of Culture and Tourism, and Swoop. Osikoya expressed her gratitude to these sponsors, stating, "Nobody builds a night like this alone. To Zenith Bank, Oraimo, Johnnie Walker Blonde, the Lagos State Ministry of Culture and Tourism and Swoop, thank you for backing an idea nobody had tried before."
The film screened at the event was produced by Nora Awolowo, and Osikoya worked closely with the Black Market team to bring the event to life. The collaboration resulted in an event that not only broke a world record but also provided an unforgettable experience for the 51,000 attendees. Osikoya's work on the event showcases her expertise in event production and management.
As the CEO of Switch Visuals, Osikoya has demonstrated her ability to manage large-scale events. Her work on the record-breaking film screening event has earned her recognition, and her name is being hailed as a key player in the event's success. In addition to her work with Switch Visuals, Osikoya also runs Voyage Quest Travels.
The record-breaking event has generated significant interest, with many people talking about the film and the achievement. However, fewer people are aware of the hard work and dedication that went into making the event a reality. Osikoya's story serves as an inspiration to aspiring event producers and managers, highlighting the importance of planning, funding, and collaboration.
The success of the event is a testament to Osikoya's skills and expertise in event production. With her work on the record-breaking film screening, Osikoya has set a new standard for large-scale events in Nigeria. Her achievement serves as a reminder that with determination and hard work, it is possible to bring people together and create unforgettable experiences.
Key points
- Damilola Osikoya played a crucial role in organizing a record-breaking film screening event in Nigeria that drew 51,000 people.
- Osikoya's work behind the scenes, including securing sponsorships and partnerships, was instrumental to the event's success.
- The event has set a new standard for large-scale events in Nigeria, showcasing Osikoya's expertise in event production and management.
