Twenty students from Tunisia and Switzerland have gathered for a week-long academic and cultural exchange program at the HEG Arc business school in Neuchatel, Switzerland. The program is a result of a partnership between HEG Arc and the Higher Institute of Commercial Studies in Sfax, Tunisia. The exchange program aims to foster global skills and prepare students for their professional lives.
The participating students include 10 master's students in marketing from the Higher Institute of Commercial Studies in Sfax and 10 students from the Swiss school. During the program, they will engage in joint educational activities focused on enhancing global skills and their role in supporting employability. The activities are designed to equip students with the skills required to succeed in Tunisia, Switzerland, and internationally.
The program features workshops on design thinking, creativity development, and entrepreneurship, as well as cultural exchange activities and team-building exercises. These activities enable students to develop their self-awareness, critical thinking, global citizenship, and collaboration skills in an international environment. The program provides a platform for students to learn from each other and build lasting connections.
The exchange program is a significant opportunity for students to gain international experience and develop a deeper understanding of different cultures. By participating in this program, students can broaden their perspectives, develop new skills, and enhance their employability. The program is a testament to the strong partnership between HEG Arc and the Higher Institute of Commercial Studies in Sfax.
The program is scheduled to continue with a reciprocal exchange, where the Higher Institute of Commercial Studies in Sfax will host a group of students from HEG Arc in February 2027. This second phase of the exchange will provide another opportunity for students to engage in academic and cultural exchange, further strengthening the partnership between the two institutions.
The academic and cultural exchange program is a valuable initiative that promotes international cooperation and understanding. It provides a platform for students to engage in meaningful interactions, share ideas, and learn from each other. The program is expected to have a positive impact on the students' personal and professional development.
The exchange program was reported on by Walid Zannouni and published on ar.webmanagercenter.com on September 25, 2026. The program demonstrates the commitment of HEG Arc and the Higher Institute of Commercial Studies in Sfax to providing students with international opportunities and experiences.
Key points
- The program aims to foster global skills and prepare students for their professional lives in Tunisia, Switzerland, and internationally.
- The exchange program features workshops on design thinking, creativity development, and entrepreneurship.
- The program is part of a partnership between HEG Arc and the Higher Institute of Commercial Studies in Sfax.
