A delegation from Tunisia's Ministry of Industry, Mines, and Energy is participating in Electronica 2026, a global electronics exhibition held in Munich, Germany, from November 10-13. The Tunisian national pavilion features eight industrial companies active in the electronics sector, along with four individual participants. This participation aims to promote Tunisia's image as an international hub for the electronics industry.
The participation is part of the first axis of the Competitiveness Charter for the Development of the Electronics Industry by 2030, which focuses on promoting Tunisia's image abroad and launching a Tunisian label to distinguish the electronics sector internationally. The charter also aims to enhance the role of Tunisians abroad in developing the sector and attracting high-tech investments.
The Competitiveness Charter for the Electronics Industry aims to institutionalize efforts to develop the sector, highlight Tunisian expertise, and promote industrial and technological capabilities. The charter also seeks to strengthen the presence of Tunisian companies in global markets, open up new partnership opportunities, and attract investments to boost exports.
Tunisia's Consul in Munich, Jamal Al-Hawijeq, and Director General of Industrial Industries, Fathi Al-Sahlawi, visited the participating Tunisian companies at the exhibition. The national pavilion also saw the presence of representatives from the Agency for the Promotion of Foreign Investment, the Center for the Promotion of Exports, and the Elentica Electronic Industries Complex.
Electronica 2026, which features over 3,500 exhibitors from 60 countries, provides an important platform for Tunisian companies to stay updated on the latest technological developments and innovations in the electronics sector. The exhibition also offers opportunities for networking with major manufacturers, investors, and international players in the sector.
The Competitiveness Charter for the Electronics Industry aims to double the sector's exports by 2030 and create 30,000 new jobs by attracting major investments worth between €300-350 million. In June, a global group ranked among the top five German companies in the sector announced its plans to establish a presence in the industrial zone of Birger-Sedriya.
This initiative is part of the "Partnerships for Employment and Support for Micro and Small Enterprises" project, implemented by GIZ Tunisie under the supervision of the Ministry of Industry, Mines, and Energy, in cooperation with the German Federal Ministry for Economic Cooperation and Development (BMZ).
Key points
- Tunisian institutions participate in Electronica 2026 to promote the country's electronics industry and attract high-tech investments.
