The Ministry of Trade and Export Development in Tunisia has launched a series of regional meetings to introduce the 'Easy Export' program. This initiative, led by Minister Samir Obaid, aims to facilitate exports for small and medium-sized enterprises, as well as startups. The program enables these businesses to access foreign markets through a simplified export process. By providing a more streamlined approach, the Ministry hopes to support the growth of Tunisia's economy.

The 'Easy Export' program allows artisans, small and medium-sized enterprises, and startups to export parcels via the postal network. This new mechanism brings export services closer to institutions, enabling them to market quantities that match their production capacity. According to Minister Obaid, the program's goal is to provide businesses with the tools and services necessary to promote their products internationally. This initiative is part of a broader effort to modernize Tunisia's external trade system.

The Ministry of Trade and Export Development has partnered with the National Promotion Fund for Exports to support beneficiaries of the 'Easy Export' program. The fund will contribute to covering part of the cost of transporting parcels destined for international markets. This support aims to alleviate the financial burden associated with transportation, making it easier for small and medium-sized enterprises to export their products.

Minister Obaid emphasized that the regional aspect of these meetings will allow for practical explanations and discussions with institutions. The meetings will also provide an opportunity to identify products with export potential in each region. The Minister believes that developing national exports requires evaluating the competitive advantages of each region and providing artisans with the necessary tools to convert their production potential into real opportunities abroad.

The series of regional meetings is part of the e-commerce and digital trade project in the Middle East and North Africa. This project is funded by the European Union and the German Federal Ministry for Economic Cooperation and Development, and implemented by the German Development Cooperation Agency and the International Trade Centre. The Ministry of Trade and Export Development is working to develop export mechanisms to diversify markets and enhance the ability of Tunisian institutions to exploit e-commerce.

The 'Easy Export' program is designed to address the challenges faced by small and medium-sized enterprises in accessing foreign markets. By simplifying the export process, the program aims to increase Tunisia's exports and promote economic growth. The Ministry of Trade and Export Development is committed to supporting businesses in their efforts to expand into international markets.

The launch of the 'Easy Export' program demonstrates Tunisia's efforts to improve its trade infrastructure and support the growth of its economy. The program is expected to have a positive impact on the country's exports and contribute to the development of small and medium-sized enterprises. Key stakeholders will continue to monitor the program's progress and make adjustments as necessary to ensure its success.

Key points

  • The 'Easy Export' program aims to simplify exports for small and medium-sized enterprises in Tunisia.
  • The program provides a more streamlined approach to exporting parcels via the postal network.
  • The Ministry of Trade and Export Development has partnered with the National Promotion Fund for Exports to support beneficiaries of the program.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.