Turkish football club Trabzonspor has announced that it will take legal action against companies using Egyptian forward Mohamed Salah's name and image without permission. The club stated that it has documented advertisements and commercial campaigns seeking to capitalize on the excitement surrounding Salah's arrival. Trabzonspor emphasized that Salah's move to the club has generated significant interest in Turkey and beyond.
Trabzonspor's statement highlighted that some companies and commercial institutions have used Salah's name, image, and the Trabzonspor shirt in promotional campaigns without permission. The club stressed that Salah wearing the Trabzonspor shirt does not grant any third party the right to use his name and images for commercial purposes. This has led to concerns over the unauthorized exploitation of Salah's image and the Trabzonspor brand.
According to Trabzonspor, the alleged violations include using Salah's image to promote products and services, creating the impression that the player or club has endorsed or entered into a commercial partnership with the companies involved. The club also stated that such practices represent a clear infringement of Salah's personal rights and image rights, as well as Trabzonspor's trademark rights, commercial reputation, and economic value.
Trabzonspor has recorded each advertisement and commercial use it considers to be infringing the rights of Salah and the club. The club plans to pursue the necessary legal and penal measures against those responsible. This move comes after Salah joined Trabzonspor in a shock transfer from Premier League giants Liverpool, where he established himself as one of the most recognizable figures in world football.
Salah's arrival at Trabzonspor has generated significant attention on and off the pitch. His explosive start in Turkey has added fuel to the excitement surrounding the Egyptian star. Trabzonspor's decision to take action against unauthorized use of Salah's name and image aims to protect the player's and the club's commercial interests.
The incident highlights the commercial appeal of high-profile football transfers and the importance of protecting intellectual property rights. Trabzonspor's move to address the issue demonstrates the club's commitment to safeguarding its brand and its players' rights. The club's statement serves as a warning to companies seeking to exploit Salah's image and the Trabzonspor brand for commercial gain.
Mohamed Salah's transfer to Trabzonspor has been a significant event in the football world, with many fans and sponsors taking an interest in the Egyptian forward's new club. Trabzonspor's efforts to manage the commercial fallout of Salah's transfer will be closely watched by football fans and commercial partners alike. The club's actions will likely have implications for the use of player images and names in commercial campaigns.
Key points
- Trabzonspor to pursue legal action against companies using Mohamed Salah's name and image without authorization
- Salah's transfer to Trabzonspor has generated significant commercial interest
- The club aims to protect its brand and Salah's image rights from unauthorized use