Shadi Fayad's work is characterized by his ability to transform events into autonomous universes, where every detail is meticulously orchestrated to create an unforgettable experience for thousands of spectators. His approach to event management is rooted in his passion for innovation and his commitment to pushing the boundaries of what is possible. As co-founder of ICE Events, Fayad has left an indelible mark on the Lebanese event management industry, particularly through his work on the prestigious International Cedar Festivals.

ICE Events, founded by Fayad alongside Nathalie Rahhal, has demonstrated exceptional mastery in event management, combining technical expertise, logistical precision, and scénique engineering to create events that are both memorable and seamless. The company's work on large-scale events has showcased its ability to handle complex challenges, including crowd control, security, and transportation. Fayad's expertise in this area has been particularly evident in his work on high-profile events, such as the visit of Pope Léon XIV to Lebanon in 2025.

During the Pope's visit, Fayad, as president of the ICE Events board of directors, presented a comprehensive plan to regulate the flow of visitors, manage infrastructure, and coordinate with the Red Cross and Civil Defense. This event showcased Fayad's ability to think critically and strategically, ensuring that every detail was in place to guarantee a smooth and successful event. His work on this event demonstrates his commitment to delivering exceptional experiences that exceed expectations.

One of Fayad's most ambitious projects was the inauguration of the University of Benghazi on September 1, 2026, where he orchestrated a spectacular aerial display. Three thousand drones were synchronized to create a massive, luminous bird in the sky, setting a new Guinness World Record for the largest aerial representation of a bird formed by drones. This event showcased Fayad's ability to push the boundaries of what is possible in event management, using cutting-edge technology to create an unforgettable experience.

Fayad's innovative approach to event management has not gone unnoticed, with his work on the drone display earning him recognition for his creativity and technical expertise. The use of drones to create a massive, luminous bird in the sky was a testament to his ability to think outside the box and push the boundaries of what is possible. This event has cemented Fayad's reputation as a leading figure in the event management industry, known for his innovative approach and commitment to delivering exceptional experiences.

Through his work, Fayad has demonstrated a commitment to excellence and a passion for innovation, consistently pushing the boundaries of what is possible in event management. His approach to creating immersive experiences has raised the bar for event management companies, and his work continues to inspire others in the industry. As Fayad continues to innovate and push the boundaries of what is possible, his legacy as a leading figure in the event management industry is cemented.

Shadi Fayad's success can be attributed to his ability to merge creativity with technical expertise, resulting in events that are both memorable and impactful. His dedication to his craft has earned him a reputation as one of the leading event management professionals in the industry, and his work continues to inspire others to strive for excellence.

Key points

  • Shadi Fayad's innovative approach to event management has earned him recognition for his creativity and technical expertise.
  • Fayad's work on large-scale events has showcased his ability to handle complex challenges, including crowd control, security, and transportation.
  • His use of drones to create a massive, luminous bird in the sky at the University of Benghazi's inauguration set a new Guinness World Record.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.