Moroccan company Intelcia has inaugurated a new site in Tunis, marking a significant expansion of its international presence. The new office, located in the heart of the Lac II business district, spans over 6,000 square meters and will accommodate 850 operational positions. The site was inaugurated in the presence of Karim Bernoussi, co-founder and CEO of Intelcia, Youssef El Aoufir, Deputy CEO, and Saad Berrada, General Manager of Intelcia Morocco-Tunisia.
The new site is part of Intelcia's strategy to strengthen its multi-site setup dedicated to French-speaking and international markets. Morocco remains the company's historical and operational base, with nine sites and over 9,000 employees nationwide. The company continues to develop its quality standards, tech capabilities, and international growth from this solid foundation. Intelcia's expansion is driven by its goal to become a leading player in the digital economy.
The new site in Tunis is a strategic move to leverage the country's growing tech industry and talent pool. The site's inauguration was followed by a roundtable discussion on the challenges and opportunities of nearshoring and integrating new technologies in customer relationship and IT sectors. The discussion featured Jalel Tebib, Director General of Tunisia Investment Authority, Philippe Garcia, North Africa Director at Business France, and Youssef El Aoufir.
Intelcia's CEO, Karim Bernoussi, highlighted the significance of the new site in the company's growth strategy. He emphasized that the site will enhance the company's global capabilities, particularly in artificial intelligence and human expertise. The company aims to provide unique services to its clients, combining the power of AI with human expertise.
Intelcia has a strong presence in 19 countries, with 40,000 employees serving over 350 clients. The company's growth is driven by its focus on customer experience, AI-augmented services, and IT expertise. In April, Intelcia's founding shareholders regained full control of the company after acquiring 65% of the shares previously held by Altice.
The new site in Tunis is expected to contribute to the growth of the Tunisian tech industry and create new job opportunities. The site will also enhance Intelcia's capabilities in the region, allowing the company to better serve its clients and expand its presence in the French-speaking and international markets.
Intelcia's expansion in Tunis reflects the company's commitment to investing in emerging markets and leveraging local talent. The company's growth strategy is focused on building a strong presence in key markets, developing its capabilities, and providing innovative services to its clients.
Key points
- Intelcia inaugurates a new site in Tunis, expanding its international presence in the digital economy.
- The new site will accommodate 850 operational positions and spans over 6,000 square meters.
- Intelcia aims to leverage the growing tech industry and talent pool in Tunisia to drive its growth.
