Ghanaian musician Fancy Gadam has revealed that he paid Sarkodie a staggering GH¢120,000 to perform at his concert in 2017. In an interview on Joy Prime, Fancy Gadam shared the details of their collaboration, stating that his manager handled the negotiations with Sarkodie, not him personally. At the time, Fancy Gadam thought the collaboration might be free due to the close relationship between Sarkodie and his manager.
Fancy Gadam recalled that raising the GH¢120,000 was a difficult task for his team in 2017, equivalent to 1.2 billion old currency. Despite the hefty payment, he believes Sarkodie’s involvement helped push their song and gave his music exposure beyond his existing audience. The rapper’s appearance at the concert was a significant factor in Fancy Gadam’s decision to pay the substantial fee.
According to Fancy Gadam, Sarkodie’s involvement in the project helped open more doors for him professionally. He credits Sarkodie with bringing a new level of exposure to his music, which he believes was worth the investment. Fancy Gadam does not consider the money wasted, insisting that Sarkodie deserved the fee and even more.
The revelation came as Fancy Gadam reflected on his career and the business surrounding his collaborations with other artists. He emphasized that the payment was a necessary expense to secure Sarkodie’s appearance at the concert. Fancy Gadam’s comments provide insight into the financial aspects of collaborating with high-profile artists in the Ghanaian music industry.
Fancy Gadam’s concert in 2017 was a significant event in his career, and Sarkodie’s performance was a major highlight. The collaboration between the two artists resulted in a successful project, with Fancy Gadam benefiting from Sarkodie’s popularity and exposure. The GH¢120,000 payment was a worthwhile investment for Fancy Gadam, who values the professional opportunities that arose from the collaboration.
Fancy Gadam’s comments on the payment have generated interest among fans and industry professionals, providing a glimpse into the financial aspects of collaborating with prominent artists. The Ghanaian music industry often involves significant investments in talent and production, with artists and managers working together to secure high-profile collaborations.
The story highlights the business side of the music industry in Ghana, where artists and their teams invest significant amounts in securing collaborations and performances. Fancy Gadam’s experience with Sarkodie serves as an example of the financial considerations involved in working with high-profile artists, and the potential benefits that can arise from such collaborations.
Key points
- Fancy Gadam paid Sarkodie GH¢120,000 to perform at his 2017 concert.
- The payment was a justified expense for Fancy Gadam, who believes Sarkodie’s involvement helped push their song and gave his music exposure beyond his existing audience.
- The collaboration with Sarkodie helped open more doors for Fancy Gadam professionally, making the investment worthwhile.