Dubai is gearing up for a busy winter season with various festivals and international events. To capitalize on this, Emirates has launched a campaign inviting travelers from its global network to visit Dubai. The campaign offers comfort and exclusive benefits throughout their stay. Adnan Kazim, Deputy President and Chief Commercial Officer of Emirates, stated that Dubai offers an exceptional experience in leisure, dining, shopping, and entertainment for all budgets and ages.
Travelers booking a return ticket to Dubai with Emirates will receive free access to three major attractions: the Atlantis Aquaventure Waterpark slides, the Lost World Aquarium, and Dubai City Sightseeing Hop-On Hop-Off buses. The total value of these entries is 535 AED. This offer allows visitors to explore Dubai's iconic sites, such as the Burj Khalifa and Al Fahidi historical neighborhood, at their own pace.
Emirates also offers its My Emirates Pass, which unlocks discounts at hundreds of participating stores, spas, restaurants, and venues. By presenting their Emirates boarding pass and a valid ID, clients can enjoy year-round reductions in the UAE and seasonal offers. This pass provides an opportunity for visitors to experience Dubai's diverse offerings while saving money.
The Dubai Experience platform allows visitors to discover Dubai at preferential rates. The platform enables booking of hotels, culinary experiences, attractions, and excursions or creating personalized itineraries from hundreds of activities. This service caters to different budgets, ensuring that Dubai's attractions are accessible to a wide range of travelers.
Emirates' service extends beyond flights, offering clients free and unlimited date changes in all travel classes, the option to block a fare for 24 hours, and reduced refund fees. Additionally, clients can subscribe to the Comprehensive Travel Cover, available in 27 countries, which includes emergency evacuation, trip cancellation, and baggage delay or loss coverage, as well as a free 30-day trip extension.
The offer is valid for return tickets to Dubai purchased between September 21 and October 11, 2026, for travel between September 24 and December 13, 2026. All cabin classes are eligible for this promotion. Emirates' loyalty program, Skywards, also provides benefits, including free Wi-Fi on Emirates flights and the ability to use miles at Dubai International Airport, such as at Dubai Duty Free and the Emirates Official Store.
Skywards members can also earn miles through purchases at the Dubai Mall or use miles via Skywards Miles Mall to buy digital gift cards from brands like Amazon AE, Deliveroo, Apple, and Nike. This comprehensive approach ensures that Emirates' clients have a seamless and rewarding experience when traveling to Dubai.
Key points
- Emirates offers free access to major Dubai attractions for travelers booking return tickets.
- The My Emirates Pass provides discounts at hundreds of participating venues.
- The offer is valid for travel between September 24 and December 13, 2026.