Eleganza Industrial City Limited, a Nigerian household products manufacturer, is set to reopen its Alaba-Suru factory in Lagos as part of efforts to revive production, expand its manufacturing capacity, and bring its products closer to customers. The planned reopening is expected to restore activity at the facility, which previously served as one of the company’s major production centres, manufacturing household essentials.

The Alaba-Suru factory, which played an important role in the production of Eleganza products in the past, is expected to serve as a manufacturing hub for some of the company’s household items when operations resume. The move is also aimed at strengthening the company’s presence in Lagos, one of Nigeria’s busiest commercial centres, while improving access to its locally made products through closer engagement with distributors, retailers, and consumers.

According to the company, the decision to revive the Alaba-Suru facility reflects its commitment to making quality household products more accessible to Nigerians and strengthening its manufacturing and distribution operations. The reopening will also bring the company closer to its distributors and other business partners, potentially making product supply and distribution more convenient and improving its ability to respond to market demand.

Founded by foremost Nigerian industrialist, Chief Rasaki Akanni, CON, Eleganza has built its reputation around the production of household products designed to meet the everyday needs of Nigerian consumers. The company said preparations for the reopening were ongoing, expressing optimism that production would resume at the facility soon.

The company added that the return to Alaba-Suru would not compromise the quality associated with the Eleganza brand, assuring customers that products manufactured at the facility would continue to meet the company’s established standards. With the planned return of production to Alaba-Suru, Eleganza is seeking to strengthen its manufacturing footprint, improve product availability, and reconnect with customers in Lagos and other parts of the country.

The reopening of the Alaba-Suru factory is expected to have a positive impact on the local economy, creating new job opportunities and stimulating economic growth. Eleganza’s decision to revive the facility demonstrates its commitment to contributing to Nigeria’s economic development and growth.

The planned reopening of the Alaba-Suru factory is a significant development for Eleganza and the Nigerian manufacturing sector. The company’s efforts to revive production and expand its manufacturing capacity are expected to have a positive impact on the industry, and its commitment to quality and customer satisfaction is likely to drive growth and success in the future.

Key points

  • Eleganza plans to reopen its Alaba-Suru factory to boost local production and strengthen its manufacturing footprint.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.