The Egyptian Drug Authority has issued warnings regarding several misleading advertisements for unregistered health products. The authority has been monitoring and tracking advertisements on social media platforms, including Facebook and Instagram. Five specific cases have been identified, involving products that have not been registered with the authority. These products claim to offer various health benefits, including weight loss and hormonal treatments.

The first product, Mesoline, was found to be promoted through Facebook pages Regimy-رجيمي and Vuture Egypt. The advertisements feature video clips making misleading claims about weight loss and fat targeting. The authority has assigned the codes C545/26 and C520/26 to these infractions. Another product, Deca Hormone, was advertised on the Facebook page Green Monster Fit, with code C470/26. The authority has taken note of these violations.

The authority has also identified other products being promoted through social media. The product Uncut was advertised through an Instagram account, vitrah.kids, with code C505/26. The advertisement features a video making misleading marketing claims. Another product, Reta (Reta Protocol), was promoted through an Instagram account, harmzeg, with code C547/26. The advertisements feature video clips promoting treatment protocols and unregistered products.

The Egyptian Drug Authority has emphasized that its regulatory and supervisory role involves monitoring and tracking advertisements. The authority has stated that including a product or advertisement in its list of infractions represents its regulatory position based on verified facts at the time of publication. This does not constitute a judicial ruling.

The authority has warned citizens against following these unknown advertisements. It advises citizens to verify information and consult official sources before using any medical or health product. The authority has also provided mechanisms for reporting suspicious advertisements. Citizens can report through the official website, by scanning the QR code attached to official data, or through the hotline 15301.

The authority has assured citizens that all reports and information will be handled confidentially and with complete protection for those reporting. The authority's goal is to protect public health and safety by ensuring that only registered and safe products are available in the market.

The Egyptian Drug Authority continues to monitor and take action against misleading advertisements for unregistered health products. The authority urges citizens to be cautious and report any suspicious activity.

Key points

  • The Egyptian Drug Authority warns against 5 misleading advertisements for unregistered health products on social media.
  • The authority advises citizens to verify information and consult official sources before using any medical or health product.
  • The authority provides mechanisms for reporting suspicious advertisements, including a website, QR code, and hotline.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.