Egypt's National Authority for Road Advertising Regulation, under the Prime Minister's office, has initiated a proactive plan to secure advertising structures on public roads in preparation for winter. The authority's CEO, Engineer Iman Nabil, has sent official letters to concerned regional authorities, emphasizing the need for intensified monitoring, inspection, and regular maintenance of all advertising structures on public roads. This move aims to ensure these structures meet safety and security requirements.
The letters stress the importance of notifying advertising license departments to take necessary actions to monitor all advertising companies and agencies. These companies must ensure they perform required maintenance on advertising structures that need it and verify the stability and secure anchoring of these structures. This guarantees their safety and stability under various weather conditions. Additionally, authorities must review electrical connections and cables for advertising illumination on public roads, ensuring they are completely secure.
Engineer Iman Nabil emphasized the necessity of fully applying the guiding manual for road advertising, particularly regarding maintenance and safety requirements. Authorities must take legal actions against advertising companies that fail to maintain their structures or continue to operate non-compliant advertisements. The responsibility of advertising companies extends beyond obtaining licenses and erecting structures to maintaining their safety and performing regular maintenance.
Companies and advertising agencies are fully responsible for any damages resulting from neglecting maintenance or failing to adhere to safety requirements. Consequently, they must comply with regulations and standards for maintenance and operation. The authority encourages citizens and concerned parties to follow its official Facebook page and utilize its digital services through the official website.
The proactive plan is in response to potential weather fluctuations, rainfall, and high winds during winter. By securing advertising structures, the government aims to protect citizens' lives, road users, and public and private properties. Regional authorities are urged to enforce these measures strictly.
The National Authority for Road Advertising Regulation is committed to enhancing communication and providing information. Citizens can access its official Facebook page and use its digital services through the official website. This ensures transparency and facilitates interaction with the public.
The initiative demonstrates Egypt's commitment to public safety and infrastructure maintenance. By taking proactive measures, the government can mitigate potential risks associated with advertising structures during harsh weather conditions. This effort underscores the importance of collaboration between authorities, advertising companies, and the public in maintaining a safe environment.
Key points
- The Egyptian government has launched a plan to secure advertising structures on public roads ahead of winter.
- The plan includes intensified monitoring, inspection, and maintenance of advertising structures.
- Companies and agencies are responsible for maintaining the safety and stability of their advertising structures.
