Egypt's Minister of Higher Education and Scientific Research, Dr. Abdel Aziz Qanswa, chaired the first meeting of the Supreme Committee for the 58th Cairo International Book Fair, set to take place in 2027. The meeting aimed to review preparations for the upcoming event and gather suggestions for its development. Dr. Qanswa emphasized that the book fair is a cultural and intellectual phenomenon that showcases Egypt's soft power and historical significance.
The committee discussed various aspects of the event, including the selection of Qatar as the guest of honor for the 58th edition. This choice is expected to enhance cultural ties and foster intellectual exchange between Egypt and Qatar. The meeting also reviewed plans to develop the "Smart Exhibition" system, which will introduce digital services, including electronic guidance and direct purchasing options.
The Supreme Committee agreed on the importance of creating a comprehensive structure for the executive committees responsible for organizing the event. This will ensure efficient decision-making and implementation of plans. The committee also emphasized the need to involve professionals in various fields to maximize the event's potential. Dr. Qanswa highlighted that the Ministry of Culture is the organizer of the event, which is owned by the Egyptian state.
The meeting explored ways to expand the event's economic and professional services, going beyond simple book sales. The committee discussed establishing a market for trading intellectual property rights, translation, and publishing between publishers and authors. They also examined ways to enhance the professional program and allocate specific days and times for industry professionals to network and discuss ideas.
The committee reviewed marketing plans and agreed on the need for innovative strategies to maximize the event's investment returns and services. They plan to form a specialized committee to develop a comprehensive marketing strategy, focusing on attracting sponsors and building partnerships with the private sector and major institutions.
The meeting concluded with a discussion on logistical preparations and the importance of expanding media partnerships and regional collaborations. The committee aims to deliver an exceptional event that reflects Egypt's historical and cultural significance. Members praised the proposed themes and committed to working intensively to develop a comprehensive plan for the event.
The 58th Cairo International Book Fair is expected to build on the success of previous editions, which have attracted over 6 million visitors. The event will feature various activities, including exhibitions, workshops, and cultural events. With Qatar as the guest of honor, the event promises to be a significant cultural and intellectual gathering in the region.
Key points
- * Qatar is the guest of honor for the 58th Cairo International Book Fair. * The event will feature a "Smart Exhibition" system with digital services. * The committee aims to expand media partnerships and regional collaborations.
