Crown Paints has launched an Xperience Centre in Mlolongo, Machakos County, Kenya, to serve the rapidly expanding residential and commercial construction market along the Nairobi–Mombasa highway corridor. The facility offers live colour-matching technology, textured finish displays, and on-site technical advice for developers, contractors, interior designers, and homeowners. This new centre aims to provide specialised products and expertise closer to active construction sites.
The Xperience Centre showcases low-VOC paint formulations and specialised coatings, reflecting rising demand for durable and environmentally conscious building solutions. Customers can obtain guidance on product selection, colour application, surface durability, and other technical considerations that affect long-term building performance. This move is part of Crown Paints' broader strategy to strengthen its footprint in key growth hubs.
According to Group Chief Executive Officer Mustafa Turra, the outlet forms part of Crown Paints' strategy to bring specialised products and expertise closer to active construction sites. The centre will enhance Crown Paints' regional distribution network, placing greater product availability and technical support nearer to construction sites. This is expected to help contractors shorten project turnaround times and better manage material requirements.
The centre will serve as an advisory hub where contractors, developers, and homeowners can access technical expertise alongside products. Joseph Waigwa, Director of Paints & Hardware Mlolongo, highlighted the importance of this facility in providing guidance on specialised projects. The centre's location in Mlolongo will improve product availability and technical support for the construction market in the region.
Crown Paints plans to replicate similar technical-support and experiential-retail facilities in other high-growth markets as part of its wider growth strategy. This move reflects a shift in how construction materials are marketed, with customers increasingly seeking not only product access but also guidance on durability, sustainability, aesthetics, and overall project value.
The launch of the Xperience Centre in Mlolongo is expected to have a positive impact on the construction market in the region. By providing live colour-matching technology, technical advice, and specialised products, Crown Paints aims to meet the growing demand for high-quality building solutions. The centre will also help reduce waste and improve project efficiency for contractors and developers.
Crown Paints' investment in the Xperience Centre demonstrates its commitment to serving the construction market in Kenya. The company's focus on providing specialised products, technical expertise, and experiential retail facilities is expected to drive growth and innovation in the industry. The Xperience Centre in Mlolongo is now open to serve the construction market in the region.
Key points
- Crown Paints opens Xperience Centre in Mlolongo to offer live colour-matching, technical advice, and low-VOC paints to developers and contractors.
- The centre aims to provide specialised products and expertise closer to active construction sites along the Nairobi–Mombasa highway corridor.
- Crown Paints plans to replicate similar technical-support and experiential-retail facilities in other high-growth markets as part of its wider growth strategy.
