Comoros' telecommunications operator Yas has opened its first digital store in Moroni, the country's capital. The store, located on the Corniche road, was inaugurated on September 21 in the presence of several high-ranking officials, including the Minister of Posts and Telecommunications, Oumouri Mmadi Hassane, and the mayor of Moroni, Omar Mohamed. This new concept prioritizes autonomy, personalized support, and digitalization of services.
The digital store offers customers an experience focused on autonomy and digital technology. Clients can explore Yas' offers and services, including the Yas App, and seek help from advisors if needed. According to Christophe Olivier, Yas' general director, this concept reflects the operator's commitment to innovation and digital transformation in Comoros. He emphasized that it brings digital services closer to the Comorian people.
The new store's approach to customer service is based on a new concept of welcoming clients. Chenaz Abdallah, Yas' Client Experience Director, explained that the goal is to allow customers to discover all the offers and services in a more autonomous way. The advisors, equipped with tablets, guide clients and let them decide, marking a significant change from traditional fixed computer-based operations.
A key innovation in the store is the use of tablets by advisors, which provide access to Yas' applications and enable them to perform operations directly with clients. This digital approach allows for faster operations, with some transactions possible in just three to four minutes. Additionally, contracts can be finalized with electronic signatures on tablets, although paper invoices are still available for those who prefer them.
The digital store is part of Yas' efforts to promote digital adoption in Comoros. Christophe Olivier stated that the goal is to bring digital technology to the country and make it a part of everyday life. The store's modernization and digitalization of services aim to contribute to this objective.
The opening of the digital store marks a significant milestone in Yas' digital transformation in Comoros. The event was attended by representatives from public institutions and the digital sector, highlighting the importance of this development. The store's concept and services reflect Yas' commitment to innovation and customer satisfaction.
With its first digital store, Yas is setting a new standard for customer experience in Comoros. The store's focus on autonomy, personalized support, and digitalization of services is expected to meet the evolving needs of Comorian customers. As the country continues to adopt digital technologies, Yas' digital store is poised to play a key role in this transformation.
Key points
- Yas' digital store offers an autonomous and personalized experience for customers.
- The store's use of tablets and digital technology enables faster operations and electronic signatures.
- The digital store aims to contribute to the adoption of digital technologies in Comoros.
