On September 24, 2026, Abakar Rozzi Teguil, Chad's Minister of Tourism, Culture, and Handicrafts, made a significant statement at a hotel in N'Djamena on the occasion of the National Day of Promotion of Handicrafts. This day, established by decree No. 863 on November 4, 2010, is more than just a date on the calendar; it is a moment to recognize and take pride in the artisans who daily bring Chadian identity to life through their talent and creativity.
The Minister paid tribute to the men and women who transform raw materials into objects that carry history and culture, from leather to clay, wood to plant fibers, and metal to textiles. He emphasized that behind each handicraft, there is a know-how, a story, and a part of Chad's soul. This celebration highlights the importance of handicrafts in preserving and showcasing Chadian culture.
Abakar Rozzi Teguil highlighted the economic potential of handicrafts as a job creator, particularly for young people and women, and as a lever for local development and empowerment. He called for a change in perspective on artisans, who should now be seen as creators, innovators, and entrepreneurs. The goal is to structure the sector, make it competitive, and promote the "Made in Chad" label as a signature of quality and national pride.
The government plans to strengthen its action in favor of handicrafts through training, support, access to markets and financing, as well as linking handicrafts to tourism. The Minister stressed that each visitor should leave with a part of Chad's history and know-how. This approach aims to boost the local economy and promote Chadian products.
The Minister's key message was a clear call to action: "Achetons tchadien!" or "Buy Chadian!" He invited citizens, administrations, companies, hotels, and event organizers to prioritize local products. Buying Chadian products, he argued, supports families, creates jobs, and stimulates the economy. He also emphasized the importance of demanding quality and accompanying artisans in improving their products.
The Minister concluded by congratulating all artisans and their partners, and launched a vibrant appeal: "Achetons tchadien. Consommons tchadien. Valorisons tchadien. Faisons rayonner le Tchad. Vive l'artisanat tchadien ! Vive le 'Made in Chad'". This call to action aims to promote Chadian handicrafts and encourage citizens to take pride in their local products.
The celebration of the National Day of Promotion of Handicrafts in Chad highlights the importance of supporting local artisans and promoting Chadian products. The government's efforts to structure the handicraft sector and promote the "Made in Chad" label are expected to have a positive impact on the local economy and the country's cultural heritage.
Key points
- Chad's Minister of Tourism, Culture, and Handicrafts, Abakar Rozzi Teguil, has launched a campaign to promote Chadian products and support local artisans.
- The National Day of Promotion of Handicrafts in Chad aims to recognize and promote the work of local artisans and the importance of handicrafts in Chadian culture.
- The government plans to support handicrafts through training, access to markets and financing, and linking handicrafts to tourism to boost the local economy.
