The 16th edition of the Ouagadougou International Tourism and Hospitality Fair (SITHO) has provided a platform for Burkinabè enterprises to showcase their locally produced goods. The event, which took place recently, featured not only tourism-related products but also a range of locally made items from various Burkinabè companies. These companies used the opportunity to promote the "made in Burkina" label and demonstrate the production capabilities of national enterprises.
The exhibition included a diverse range of products, such as food items, infusions, biscuits, mushrooms, flours, couscous, shoes, and bags. These products were made from locally sourced raw materials, highlighting the creativity and innovation of Burkinabè entrepreneurs. Oumar Pafadnam, one of the exhibitors, emphasized the importance of using bio-products and avoiding chemical substances in the production process. His company offers a variety of products, including infusions, biscuits, and juices made from moringa leaves.
Another exhibitor, Abdoul Ouattara, presented maize flour and couscous made from local maize. His company offers different packaging options, including 5kg and 20kg bags. The products are aimed at promoting local consumption and supporting the national economy. Sié Cheikh Oumar Coulibaly, from Bobo-Dioulasso, showcased locally made shoes and bags, highlighting the craftsmanship and skills of Burkinabè artisans.
The SITHO event provided a valuable platform for Burkinabè enterprises to promote their products and interact with potential customers. The exhibitors used the opportunity to raise awareness about the importance of local production and the value of supporting national businesses. By showcasing their products, the companies demonstrated the diversity and quality of locally made goods in Burkina Faso.
The event also highlighted the potential for local businesses to contribute to the country's economic development. By promoting local consumption and production, Burkinabè enterprises can help reduce reliance on imported goods and support national economic growth. The SITHO event has become an essential platform for Burkinabè companies to showcase their products and connect with customers.
The participation of Burkinabè enterprises in the SITHO event demonstrates the growing importance of local production and consumption in Burkina Faso. The event has created a space for entrepreneurs to showcase their products, interact with customers, and promote the "made in Burkina" label. By supporting local businesses, consumers can contribute to the country's economic development and promote national sovereignty.
The SITHO event has become a significant platform for promoting local products and supporting national businesses. By showcasing the diversity and quality of locally made goods, Burkinabè enterprises have demonstrated their potential to contribute to the country's economic growth. The event has also highlighted the importance of promoting local consumption and production, and the role that Burkinabè enterprises can play in supporting national development.
Key points
- Burkinabè enterprises showcased locally made products at SITHO 2026.
