Bracell, a leading company in sustainable industrial practices, has made significant strides in reducing its environmental impact in Bahia, Brazil. Since 2020, the company has reduced its carbon emissions intensity by 47%, reaching 0.257 tons of CO₂ equivalent per ton of product across its operations in Bahia, São Paulo, and Mato Grosso do Sul. This progress is part of Bracell's long-term sustainability strategy, Bracell 2030, which aligns with the United Nations Sustainable Development Goals.
Bracell's sustainability strategy comprises 14 targets across four pillars: Climate Action, Sustainable Landscapes and Biodiversity, Sustainable Growth, and Empowering Lives. Under its Climate Action pillar, the company aims to achieve a 75% reduction in carbon emissions per ton of product by 2030, reaching 0.122 tCO₂e/adt. To achieve this goal, Bracell has been investing in innovation and technology, including the modernisation of a pulp production line at its industrial unit in Camaçari.
The modernisation of the pulp production line has improved process efficiency by reducing the amount of steam required during pulp manufacturing. According to Angela Ribeiro, Sustainability Manager at Bracell Bahia, "As part of our goals, we seek to increase operational efficiency through continuous investments in innovation and technology in our processes, making us more sustainable, competitive, and aligned with our commitment to reducing carbon emissions."
Bracell also conducts an annual corporate inventory of greenhouse gas emissions and removals. In 2025, the inventory covered the company's pulp and paper value chain, including industrial operations in Bahia and São Paulo, forestry activities in Bahia, São Paulo, and Mato Grosso do Sul, and logistics operations. The company has also been recognised with the Gold Seal of the Brazilian GHG Protocol Program for four consecutive years.
The company's environmental controls at its Camaçari industrial unit include continuous and isokinetic monitoring of nitrogen oxides, sulfur oxides, particulate matter, and reduced sulfur compounds. According to Angela Ribeiro, the monitoring results consistently remain below applicable legal emission limits, reinforcing the efficiency of the environmental control systems implemented at the factory.
Bracell also participates in the Air Quality Monitoring Program of the Camaçari Industrial Complex, conducted by Cetrel. The Air Monitoring Network has operated continuously since May 1994 and is nationally recognised for the quality and technical reliability of the data generated. The company has set a target to remove 25 million tons of CO₂ equivalent from the atmosphere between 2020 and 2030.
By 2025, Bracell had contributed to the protection of approximately 301,000 hectares of native vegetation across the states where it operates, achieving its established goal ahead of schedule. In Bahia, the company owns four Private Natural Heritage Reserves, including Lontra, located on the North Coast, which protects 1,377 hectares of Atlantic Forest, a biome of strategic importance for water and climate security.
Key points
- Bracell reduced carbon emissions intensity by 47% since 2020.
- The company aims to achieve a 75% reduction in carbon emissions per ton of product by 2030.
- Bracell contributed to the protection of approximately 301,000 hectares of native vegetation across the states where it operates.
