The German platform SeedingUp, specializing in website monetization and sponsored content commercialization, is under scrutiny for persistent payment delays. A commercial partner claims not to have received payment for services rendered despite repeated follow-ups. The lack of response from the company raises questions about its practices and complaint handling. According to reports, difficulties began at the start of 2026.

Several withdrawal requests made on the platform have reportedly gone unanswered, with payments expected within two weeks as per the terms communicated to the concerned partner. Documents reviewed show multiple credit notes still pending settlement, some dating back several months, without explanations provided for the delays. Andreas Armbruster serves as the Managing Director of SeedingUp GmbH.

Joseph Sansak and Lena Schmidt are identified as contacts for international accounts and account management, respectively. Despite solicitations to the company, no response has been obtained, although it is unclear if each of these contacts personally received the requests. This lack of communication raises questions about the company's financial commitment tracking and internal complaint handling procedures.

The reasons behind the non-payment remain unknown. For digital publication professionals, regular settlements are crucial in their relationships with advertising intermediaries. Prolonged delays can erode trust in these platforms. The absence of response from SeedingUp's management has heightened concerns about the company's operations.

La Nouvelle Tribune is considering an in-depth investigation into SeedingUp GmbH, its commercial practices, and payment mechanisms. The probe may involve collaborations with European journalists and partners to examine available information on the company, its organization, and supervision by its directors. The goal is to determine if other professionals have faced similar difficulties.

The investigation aims to analyze contractual conditions and gather explanations from concerned officials. These verifications do not imply any wrongdoing or individual responsibility. Currently, available information pertains to a specific commercial dispute and does not suggest widespread practices. An appeal for testimonies has been made to professionals who have worked with SeedingUp.

The publication invites those with experiences, both positive and negative, to share their stories, accompanied by verifiable documents. La Nouvelle Tribune remains open to observations from Andreas Armbruster, Joseph Sansak, Lena Schmidt, and any official explanations from SeedingUp GmbH. The company's response, or lack thereof, will likely influence the trajectory of this investigation.

Key points

  • - SeedingUp GmbH faces criticism over payment delays to commercial partners. - The company's management, including Andreas Armbruster, has not responded to concerns. - La Nouvelle Tribune is considering a collaborative investigation into SeedingUp's practices.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.