US-based equipment manufacturer Veritas has completed the construction of its first African factory in Tanger, Morocco. The new facility is part of Veritas' long-term growth strategy, aimed at serving the growing automotive industry in Morocco and North Africa. The factory will provide cooling, fluid, and air conditioning solutions to Tier 1 suppliers and equipment manufacturers already operating in the region.
The Tanger factory is expected to strengthen Veritas' capacity to serve its existing clients, win new contracts, and tap into one of the most dynamic automotive markets. According to Veritas, the factory demonstrates its commitment to adapting its industrial footprint to meet client demand and global sector growth. The facility will enable Veritas to better support its clients and capitalize on emerging opportunities in the region.
The factory spans 5,000 square meters, with 3,835 square meters dedicated to production. It will feature extrusion capabilities and is scheduled to start production in the third quarter of 2027. Jawad Miraoui, with over 18 years of experience in the automotive industry, has been appointed as the factory's director general. Miraoui has a proven track record in operations management, supply chain management, and launching new factories.
Miraoui emphasized the significance of the Tanger factory, stating that it represents a crucial milestone for Veritas in a key region for the automotive sector's growth. He expressed his enthusiasm for building a strong local team and establishing a world-class operation that will support clients from this strategic location. The factory's establishment confirms Morocco's growing attractiveness to international automotive equipment manufacturers seeking new production capacities near their clients.
The Veritas factory in Tanger is expected to create new job opportunities and contribute to the growth of Morocco's automotive industry. The country's strategic location, skilled workforce, and favorable business environment have made it an attractive destination for foreign investors. The factory's presence is also expected to enhance Morocco's position as a major player in the African automotive sector.
Veritas' investment in the Tanger factory aligns with Morocco's efforts to develop its automotive industry and attract foreign investment. The factory will not only serve the local market but also cater to the growing demand for automotive solutions in North Africa and beyond. With its state-of-the-art facilities and experienced management team, the Veritas factory is poised to become a significant player in the region's automotive industry.
The establishment of the Veritas factory in Tanger underscores the city's growing importance as a hub for industrial and manufacturing activities. The city's strategic location, modern infrastructure, and favorable business environment have made it an attractive destination for investors. The Veritas factory is expected to contribute to the city's economic growth and reinforce its position as a major industrial center in Morocco.
Key points
- Veritas opens its first African factory in Morocco's Tanger to serve the growing automotive industry.
- The factory will provide cooling, fluid, and air conditioning solutions to Tier 1 suppliers and equipment manufacturers.
- The facility is scheduled to start production in the third quarter of 2027.
