On October 29, 2026, Ulysse Car Trade (UCT), the official representative of the Omoda and Jaecoo brands in Tunisia, held a launch event for the Jaecoo J5, a fully electric SUV. This marks a significant milestone for the brand in the Tunisian market, following the success of its initial launch earlier in 2026. The Jaecoo J5 combines luxury, comfort, and sustainable mobility.
Sufian Hlawa, General Manager of Ulysse Car Trade, highlighted the brand's growing presence in Tunisia, with a strong reception from customers. The Jaecoo brand is now present in over 70 countries worldwide. The launch event showcased the Jaecoo J5, which is set to be available in Tunisia with a starting price of 74,900 dinars, with deliveries expected to begin within two weeks.
The Jaecoo J5 is a new-generation SUV that meets the requirements of sustainable transportation. The vehicle's features and specifications align with the brand's commitment to providing high-quality products. Ulysse Car Trade aims to strengthen its presence in the Tunisian market by expanding its network of authorized dealers.
To enhance customer satisfaction, Ulysse Car Trade has developed a strategy focused on three key areas: quality after-sales service, availability of spare parts, and proximity to customers. The company plans to expand its network of authorized dealers to several regions in Tunisia, including Sousse, Gabes, and Sfax.
In Sousse, the new dealer, Zorkati Automobile, has begun operations. In Gabes, a new agency will open in collaboration with Forum Auto within the next two weeks. Additionally, an official agency will be launched in Sfax by the end of the year. These expansions aim to bring the company closer to its customers and provide better services.
The launch of the Jaecoo J5 in Tunisia reflects the growing demand for electric vehicles in the country. The Tunisian government has been promoting the adoption of electric and hybrid vehicles to reduce emissions and dependence on fossil fuels. The Jaecoo J5 is expected to contribute to this effort, offering a sustainable mobility solution.
With the introduction of the Jaecoo J5, Ulysse Car Trade is poised to strengthen its position in the Tunisian automotive market. The company's focus on customer satisfaction, quality products, and sustainable mobility is expected to resonate with Tunisian customers. The Jaecoo J5 is set to be a competitive offering in the electric vehicle segment.
Key points
- The Jaecoo J5 is priced at 74,900 dinars, with deliveries expected to begin within two weeks.
- Ulysse Car Trade plans to expand its network of authorized dealers to several regions in Tunisia.
- The Jaecoo J5 is a fully electric SUV that combines luxury, comfort, and sustainable mobility.
