Tunisia's Export Promotion Center has launched the 'Easy Export' program to support the country's artisanal sector. The program provides a 50% subsidy on transportation costs for artisanal products through the postal network. This initiative aims to help Tunisian artisans and small enterprises expand their exports. The program is open to enterprises based in Tunisia with majority Tunisian capital.
The 'Easy Export' program is part of the Export Promotion Center's efforts to promote Tunisian exports. The program's eligibility criteria include registration with the relevant authorities, such as the National Agency for the Promotion of Industry and Innovation or the Agency for the Promotion of Agricultural Investments. Beneficiaries can export parcels weighing up to 30 kilograms. The program also offers support for advertising and promotional activities, with subsidies ranging from 50 to 70%.
Mohamed Ameen Ben Maatoug, head of a department at the Export Promotion Center, presented the 'Easy Export' program at a workshop on the sidelines of the third edition of the 'Articrea' professional artisanal fair. The fair, which runs from October 5 to 11, brings together 228 artisanal enterprises from across Tunisia. Ben Maatoug explained that artisans can apply for the program by registering with the National Office for Traditional Industries or the Export Promotion Center.
The Export Promotion Center works closely with the postal service to implement the 'Easy Export' program. The center responds to postal service inquiries within 48 hours to determine an enterprise's eligibility for the program. Once eligibility is confirmed, the enterprise automatically receives a 50% subsidy on shipping costs, while the Export Promotion Fund covers the remaining 50%.
The 'Articrea' fair, held at the Kram Exhibition Center, features a diverse range of artisanal products. The event has attracted 228 enterprises, 60% of which are managed by women, and 40% are run by university graduates. The fair provides a platform for artisans to showcase their products and connect with potential buyers.
The Tunisian government has been promoting initiatives to support the country's artisanal sector. The 'Easy Export' program is part of these efforts, aimed at increasing the competitiveness of Tunisian artisanal products in international markets. By providing financial support and logistical assistance, the program seeks to help artisans and small enterprises overcome the challenges of exporting their products.
The third edition of the 'Articrea' fair concludes on October 11. The event has provided a valuable opportunity for artisans and enterprises to network and explore new business opportunities. The 'Easy Export' program is expected to play a significant role in promoting Tunisian artisanal exports and supporting the country's economic development.
Key points
- The 'Easy Export' program provides 50% support for transporting artisanal products through the postal network.
- The program is open to enterprises based in Tunisia with majority Tunisian capital.
- The 'Articrea' fair features 228 artisanal enterprises from across Tunisia, with 60% managed by women.
