Timex has collaborated with WM Brown, a brand known for its distinctive aesthetic, to create a limited-edition rectangle watch. This new timepiece, designed by Matt Hranek, founder of WM Brown, boasts a distinctive rectangular case with a silver stainless steel finish. The watch measures 27mm in diameter, with a lug distance of 41.5mm and a thickness of 10mm. Its design draws inspiration from classic watches of the past.
The watch features a unique blend of textures, with a vertical brushed finish on the top and horizontal brushing on the sides. The case's angular lines are accentuated by a polished edge, crafted using a diamond-cut technique. The watch comes with two interchangeable straps: one in stainless steel with a butterfly deployant buckle and another in brown leather with a steel ardillon buckle. The straps are designed for easy swapping, thanks to quick-release bars.
The watch's dial is a masterful blend of vintage and modern elements. The silver dial features Arabic numerals and a distinctive sunburst pattern at its center, paying homage to WM Brown's design language. The dial also features a small seconds display at 9 o'clock, adding to the watch's classic appeal. The Timex and WM Brown logos are discreetly placed at the bottom of the dial, signifying the collaboration.
The watch is powered by the Miyota 1L40 quartz movement, known for its accuracy, compact size, and ease of use. This movement is designed to provide reliable service, with a stable frequency reference provided by a quartz oscillator. The watch's battery life is dependent on usage conditions, but it is expected to offer extended service life.
The WM Brown x Timex Rectangle watch is designed for everyday wear, with an impressive 50-meter water resistance rating. This makes it suitable for light swimming and showering, but not for diving or snorkeling. The watch's mineral glass crystal provides added protection against scratches and everyday wear.
The exclusive collaboration between Timex and WM Brown has already generated significant interest, with the watch selling out quickly. The watch is priced at $349 and is available on the Timex website. However, due to its limited production run, interested buyers may need to act quickly to secure one.
The partnership between Timex and WM Brown marks a significant milestone for both brands, combining their expertise to create a unique timepiece that blends vintage style with modern functionality. While no further production runs have been announced, fans of both brands will be eagerly awaiting news of potential future collaborations.
Key points
- The WM Brown x Timex Rectangle watch features a unique rectangular case with a silver stainless steel finish and a Miyota 1L40 quartz movement.
- The watch comes with two interchangeable straps, including a stainless steel and brown leather option.
- The exclusive collaboration has already sold out, with a price tag of $349.
