The Tanzania Electric Supply Company (TANESCO) has been awarded four prestigious prizes at the annual conference of the Public Relations Society of Tanzania (PRST). The awards acknowledge TANESCO's significant contributions to enhancing public communication, educational campaigns, and effective management of communication during challenging situations. These accolades were presented on October 8, 2026.
TANESCO's Director of Communication and Customer Services, Irene Gowelle, received the awards on behalf of TANESCO's Managing Director, Lazaro Twange. Gowelle expressed her gratitude to PRST for recognizing TANESCO's efforts and emphasized that these achievements serve as motivation to continually devise effective strategies for disseminating accurate and timely information to the public.
The awards include the Quality Award in Crisis Communication Management, the Quality Award for Public Awareness Campaign through the Clean Energy for All campaign, and the Best Public Relations Department award. Additionally, Gowelle was honored as the Best PR Practitioner in Tanzania for 2026. These awards are part of PRST's annual recognition of outstanding contributions to communication.
Gowelle highlighted that TANESCO's success is a result of collaboration with various stakeholders, including the Ministry of Energy, the Board of Directors, and TANESCO's management. She also extended her appreciation to President Samia Suluhu Hassan for investing in the energy sector, particularly in infrastructure development and the adoption of technology in service delivery.
Savera Kazaura, Director of Governance and Human Resource Management at the Ministry of Information, Culture, Arts, and Sports, represented the Minister and congratulated TANESCO on its achievements. Kazaura emphasized the importance of investing in communication to enhance public understanding and strengthen the relationship between the government and society.
Kazaura encouraged public institutions to prioritize communication, citing TANESCO's efforts in providing information about electricity challenges as a best practice. She noted that such initiatives help build public trust and improve service delivery. The PRST awards aim to recognize and reward excellence in communication.
The recognition of TANESCO's communication efforts underscores the company's commitment to transparency and public engagement. With these awards, TANESCO has demonstrated its leadership in effective communication within Tanzania's energy sector. The company will continue to leverage technology and digital platforms to enhance its communication strategies.
Key points
- TANESCO won four communication awards at the PRST conference.
- The awards recognize TANESCO's efforts in public communication, education campaigns, and crisis management.
- Irene Gowelle was honored as the Best PR Practitioner in Tanzania for 2026.