TADAKIR, developed by the Société Nationale de Réalisation et de Gestion des Équipements Sportifs (SONARGES), is broadening its scope beyond sports ticketing to include artistic and cultural events. This move aims to provide Moroccan event organizers with a digital solution that meets professional standards and adapts to changing public habits. The platform will offer a comprehensive service for event organizers.

TADAKIR will provide end-to-end support for event organizers, including ticket sales and access control on the day of the event. The platform will cater to various events, such as concerts, performances, festivals, and cultural gatherings. This expansion is part of TADAKIR's strategy to become a leading ticketing solution in Morocco.

The platform's development is driven by the need for a simple, smooth, and accessible ticket-buying experience for spectators. TADAKIR will offer a range of payment options to accommodate different user preferences. By doing so, the platform aims to increase accessibility and make it easier for people to attend events.

Data management is a key aspect of TADAKIR's strategy. The platform has chosen to host its data in Morocco, ensuring that it is stored and managed within a national environment. This approach is part of TADAKIR's commitment to digital sovereignty and data protection.

TADAKIR's focus on data protection is reflected in its agreement with the Commission Nationale de contrôle de la protection des Données à caractère Personnel (CNDP). This partnership demonstrates the platform's dedication to upholding applicable data protection regulations. As a result, event organizers can benefit from a ticketing solution that prioritizes data security.

Through TADAKIR, SONARGES is leveraging its digital and operational expertise to support Morocco's artistic and cultural sector. The platform's expansion is expected to drive innovation, accessibility, and trust in the sector. By offering a local and modern ticketing solution, TADAKIR aims to become a leading player in Morocco's event ticketing market.

The development of TADAKIR reflects the growing demand for digital solutions in Morocco's cultural and artistic sector. As the sector continues to evolve, TADAKIR is well-positioned to support event organizers and spectators alike. The platform's commitment to data protection and digital sovereignty is expected to set a new standard for ticketing solutions in Morocco.

Key points

  • TADAKIR is expanding its digital ticketing services to the artistic and cultural sector in Morocco.
  • The platform will offer end-to-end support for event organizers, including ticket sales and access control.
  • TADAKIR has chosen to host its data in Morocco, ensuring digital sovereignty and data protection.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.