The 2nd University Enrollment Fair (SRU) took place from September 17-19, 2026, at the Bamako Exhibition Park in Mali. The event, themed "Choisir sa filière, c'est choisir son avenir !" (Choosing your field, that's choosing your future!), brought together students, future high school graduates, higher education institutions, and orientation actors. SAMA Money, a 100% Malian FinTech, participated as a sponsor, deploying a dedicated team to support students.
During the fair, SAMA Money's team provided visitors with information on its services, assisted with registration, and offered technical support. The company also offered specific support to new scholarship recipients heading to Morocco, guiding them through the process of obtaining a SAMA Money Visa prepaid card, which serves as a means to receive their scholarships. This initiative aimed to facilitate the mobility of Malian students abroad.
SAMA Money's participation in the SRU was an opportunity for the company to engage with the student community and express gratitude to organizers, partners, and students. The FinTech reaffirmed its commitment to supporting academic journeys, both within Mali and beyond its borders. With over 20,000 points of sale and one million clients, SAMA Money is a significant player in Mali's digital financial services sector.
As the sole holder of an electronic money issuer's license in Mali, SAMA Money offers a range of services, including energy top-ups, TV subscriptions, insurance, and payment of scholarships and salaries for partners such as BNDA, Jigisemejiri, CRS, and FAO. The company's payment solutions are deployed in hospitals, large retailers, public services, and universities, making it a key player in Mali's digital economy.
SAMA Money's platform is accessible via USSD (#600#), mobile applications, and web, providing users with a convenient and secure way to manage their financial transactions. The company's solutions aim to simplify the daily lives of Malians through secure and rapid technologies. By partnering with students, SAMA Money demonstrates its commitment to supporting the country's youth.
The SRU event provided SAMA Money with a platform to showcase its services and build relationships with the student community. By offering concrete solutions to students' daily needs, the company aims to establish itself as a trusted partner for young people in Mali. SAMA Money's engagement with students reflects its broader mission to promote financial inclusion and support economic development in Mali.
As the academic year begins, SAMA Money is poised to continue supporting Malian students and the broader community. With its extensive network and range of services, the company is well-positioned to make a positive impact on the country's financial landscape. By fostering partnerships with key stakeholders, SAMA Money can help drive economic growth and improve the lives of Malians.
Key points
- SAMA Money sponsored the 2nd University Enrollment Fair in Mali, providing digital services to students.
