PromiseLand Innovations Limited is set to introduce ProTaxi, an electric vehicle-based e-hailing service, in Abuja on October 1. The launch coincides with Nigeria's 66th Independence Anniversary. ProTaxi aims to provide a new transportation option for drivers and commuters in the city, with plans to expand to other parts of the country. The company's Chief Executive Officer, Ambassador Lawrence Oloche, announced plans to provide 1,000 new electric vehicles to families through the ProTaxi initiative.
ProTaxi is designed to address the challenges faced by drivers using conventional vehicles, including high petrol costs and maintenance pressures. The initiative offers drivers the opportunity to work with rechargeable electric vehicles, reducing their dependence on fuel-powered cars. According to Oloche, prospective drivers will be required to register for consideration, subject to screening, verification, and onboarding. The scheme is expected to create employment and income-generating opportunities for eligible Nigerians.
The ProTaxi platform will allow passengers to book rides, access trip information, and make payments through a mobile application designed for Android and iPhone users. The platform will feature driver verification, real-time trip tracking, ratings, and reviews, as well as location-sharing facilities aimed at improving transparency and passenger safety. Drivers are expected to have flexible working schedules, allowing them to manage their availability while earning through the platform.
PromiseLand Innovations Limited aims to reduce reliance on petrol-powered vehicles and lower some operating costs associated with conventional transportation through the use of electric vehicles. The company's expansion into the transportation and e-hailing sector is part of its broader business activities, which include real estate development through PromiseLand Estate.
ProTaxi's launch is expected to position the company as a new entrant in Nigeria's e-hailing industry, with an emphasis on green-energy transportation, affordable mobility, and opportunities for drivers. The company has expressed its ambition to expand the platform beyond Nigeria and contribute to the adoption of cleaner transportation solutions across Africa.
The ProTaxi initiative is part of a growing trend towards e-hailing services in Nigeria. The country's e-hailing market has seen significant growth in recent years, with several players competing for market share. ProTaxi's focus on electric vehicles and green-energy transportation is expected to differentiate it from other players in the market.
With the launch of ProTaxi, drivers and commuters in Abuja can expect a new and innovative transportation option. The company's plans to provide 1,000 new electric vehicles to families through the ProTaxi initiative are expected to create new opportunities for drivers and contribute to the adoption of cleaner transportation solutions in Nigeria.
Key points
- ProTaxi to launch electric vehicle-based e-hailing service in Abuja on October 1.
- The initiative aims to provide 1,000 new electric vehicles to families and create employment opportunities for eligible Nigerians.
- ProTaxi's focus on green-energy transportation and affordable mobility is expected to differentiate it from other players in Nigeria's e-hailing market.