OmniBSIC Bank has been recognized as the Marketing-Oriented Bank of the Year at the 37th Chartered Institute of Marketing, Ghana (CIMG) National Marketing Performance Awards. This prestigious award is a testament to the bank's commitment to innovative marketing strategies and customer engagement. The award ceremony was attended by industry leaders and marketing professionals who gathered to celebrate outstanding marketing achievements.
In addition to the Marketing-Oriented Bank of the Year award, OmniBSIC Bank received three more honors at the ceremony. The bank's marketing efforts have been acknowledged for their creativity, effectiveness, and impact on customer perception. The CIMG National Marketing Performance Awards is an annual event that recognizes businesses and organizations that have demonstrated excellence in marketing.
The Chief Executive of Stanbic Bank, Kwamina Asomaning, recently emphasized the importance of businesses demanding more value from their banking relationships. He encouraged businesses to push their banks to contribute more to their growth, resilience, and decision-making. This sentiment is particularly relevant in the current economic landscape, where businesses are seeking innovative solutions to navigate complex supply chains and economic pressures.
Meanwhile, the Chief Executive Officer of WeWire, Ebenezer Ghanney, has advised the Bank of Ghana to prioritize the tokenization of government securities. He believes that this approach would be the quickest and most practical route to unlocking the country's digital asset potential. This recommendation is part of a broader discussion on how Ghana can harness the potential of digital assets to drive economic growth.
In other news, young businesses in Ghana are facing significant barriers to participating in the country's US$10.8 billion renewable energy investment program. Financing constraints, stringent contract requirements, and complex licensing procedures are some of the challenges hindering the growth of youth-led businesses in the renewable energy sector.
Zoomlion Ghana Limited, a subsidiary of the Jospong Group of Companies, has partnered with the government of Guinea to provide waste management services. The Prime Minister of Guinea, Amadou Oury Bah, has described this partnership as a continuation of the historic brotherhood between Ghana and Guinea. This collaboration aims to improve waste management practices in Guinea and promote sustainable development.
The Internal Control unit of Stanbic Bank Ghana has supported the Weep Not Child Foundation with equipment and financial assistance. This initiative aims to improve the Foundation's operations and support for children in its care. Corporate social responsibility initiatives like this demonstrate the commitment of businesses to giving back to the community and making a positive impact.
Key points
- OmniBSIC Bank wins Marketing-Oriented Bank of the Year at 37th CIMG National Marketing Performance Awards
- The bank received three additional honors at the ceremony
- Young businesses in Ghana face barriers to participating in the country's US$10.8 billion renewable energy investment program
