The Nollywood crime thriller, Black Market, has made history by entering the Guinness World Records for the largest attendance at a film screening in a single location. On Saturday, 51,000 people gathered at Tafawa Balewa Square in Lagos to watch the movie, surpassing the previous record of 43,624 set in the Philippines in 2015. The event drew a massive crowd, with long queues reported earlier in the day as attendees arrived for the highly anticipated premiere.

The main event started around 7 pm, with attendees eagerly waiting for the screening to begin. Organizers had targeted 50,000 simultaneous viewers, and the successful event drew loud cheers, celebrations, and fireworks from the crowd. Guinness World Records confirmed the feat after the screening, officially recognizing 51,000 viewers as the qualifying attendance for the record. However, there was an initial claim of 64,000 attendees, which was later clarified by GWR.

The film, directed by Fatimah Binta Gimsay and co-written by Gimsay and Abdul Tijani-Ahmed, follows five women involved in a cross-border smuggling operation whose lives are thrown into turmoil after the daughter of one of them is kidnapped. The movie stars Linda Ejiofor-Suleiman, Lateef Adedimeji, Omowunmi Dada, Scarlet Gomez, Teniola Aladese, Susan Pwajok, Itele D Icon, and Uzor Arukwe. Black Market is produced in collaboration with FilmOne Studios, Signet Ring Studios, and Switch Visuals Production.

The event was attended by notable figures, including Toke Benson, the commissioner for tourism, arts and culture, and Nollywood stars such as Lateef Adedimeji, Kunle Remi, Stan Nze, Linda Ejiofor, Gabriel Afolayan, and Kunle Afolayan. The massive crowd was reported to have started gathering from 2 pm, with attendees arriving for the event throughout the day. The successful screening has solidified the popularity of Nollywood films in Nigeria and beyond.

The Guinness World Records team verified the attendance figure, ensuring that only viewers who remained from the beginning to the end of the movie were counted. This clarification was necessary to confirm the record, as the initial claim of 64,000 attendees was not verified. The verified record of 51,000 viewers cements the film's place in history as a groundbreaking achievement for Nollywood.

The film's success is a significant milestone for Nollywood, showcasing the industry's growth and popularity. The record-breaking event highlights the power of film to bring people together and create memorable experiences. As the Nigerian film industry continues to evolve, events like the Black Market screening demonstrate its potential to make a lasting impact on the global entertainment scene.

The achievement is a testament to the hard work and dedication of the film's producers, cast, and crew. The film's success will likely inspire future filmmakers to push boundaries and strive for excellence in their craft. With its record-breaking attendance, Black Market has set a new standard for film screenings in Nigeria and beyond.

Key points

  • The film 'Black Market' broke the Guinness World Record for the largest attendance at a film screening in a single location with 51,000 viewers.
  • The event was attended by notable figures, including Toke Benson and several Nollywood stars.
  • The film's success highlights the growth and popularity of Nollywood, showcasing its potential to make a lasting impact on the global entertainment scene.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.