Nestlé Burkina has taken an active role in the 18th edition of the Salon international de l'artisanat de Ouagadougou (SIAO), held in Ouagadougou, Burkina Faso. The company has organized various activities, including SIAO Kids, which aims to educate children on hygiene and nutrition. This initiative is part of Nestlé Burkina's effort to promote healthy eating habits and provide a platform for children to learn about nutrition and hygiene.
The SIAO Kids program features workshops on hygiene, nutrition, and culinary arts, designed for children. These workshops are conducted in partnership with the Éducation nationale and led by professionals, including a chef and a nutrition specialist. The program aims to equip children with practical knowledge on healthy eating habits, hygiene, and behaviors that promote their well-being.
According to Orphélie Thalmas, Nestlé Burkina's institutional communication manager, the company chose to participate in SIAO to engage with consumers and promote its products. The company has set up various installations, including a stand where visitors can learn about Nestlé Burkina's products and a beverage station offering creative cocktails and hot drinks.
Nestlé Burkina's participation in SIAO extends beyond its fixed installations. The company is also supporting vendors and exhibitors who use its products in their activities. This expanded presence is part of Nestlé Burkina's effort to contribute to the overall atmosphere of the event and strengthen its connection with consumers.
Master Benjamin Lucien Kiswendsida Compaoré, a restaurateur and nutrition expert, is partnering with Nestlé Burkina to lead the SIAO Kids workshops. He emphasizes the importance of teaching children about healthy eating habits and providing them with practical knowledge on nutrition and hygiene.
The workshops begin with a focus on general hygiene, including handwashing, and then move on to teaching children about different categories of food products. The goal is to help children understand the importance of a balanced diet and how to make informed choices about their food.
By participating in SIAO 2026, Nestlé Burkina aims to promote its products and engage with consumers, while also contributing to the development of healthy eating habits among children. The company's efforts are focused on providing a positive impact on the community and promoting a culture of nutrition and hygiene.
Key points
- Nestlé Burkina's SIAO Kids program aims to educate children on hygiene and nutrition.
- The company has set up various installations, including a stand and a beverage station, to engage with consumers.
- Nestlé Burkina's participation in SIAO 2026 is part of its effort to promote healthy eating habits and provide a positive impact on the community.
