On Tuesday, Morocco will celebrate the birthday of Princess Lalla Asma, a member of the royal family known for her social work, particularly with children who are deaf or hard of hearing. Her work focuses on improving their living conditions and supporting their integration into society. As the president of the Lalla Asma Foundation, she oversees programs that provide medical, educational, and social care to these children.
The Lalla Asma Foundation has developed national and international programs to support children who are deaf or hard of hearing. These programs, which include early diagnosis and intervention, aim to provide a comprehensive model for supporting these children and enabling them to integrate into society. The foundation collaborates with international partners on projects such as "Matkhadon, Nesma Bishakl" (United, We Hear Better) and the national "Nesma" campaign.
The "Nesma" campaign and "Matkhadon, Nesma Bishakl" program aim to expand access to cochlear implant services and support for children with hearing impairments. On September 15, Princess Lalla Asma, along with Rachel Ruto, the First Lady of Kenya and president of the "Voice of Childhood" foundation, visited the Mohammed VI International University Hospital in Rabat. They met with Kenyan and Moroccan patients who had benefited from cochlear implant procedures.
During her visit, Princess Lalla Asma also met with Rachel Ruto at the Rabat-Sale airport and later attended a luncheon hosted by King Mohammed VI at the Rabat Palace of Hospitality. On June 30, Princess Lalla Asma presided over the end-of-year ceremony for the 2025-2026 academic year at the Lalla Asma Foundation in Rabat, which supports children who are deaf or hard of hearing.
On June 16, Princess Lalla Asma chaired the "Patient Day" event for people with hearing impairments in Rabat. The event highlighted the foundation's 20 years of work supporting children who are deaf or hard of hearing and their families. It also saw the launch of the "Medical Hearing Aid for All" program as part of the national "Nesma" program and the international "Matkhadon: Nesma Bishakl" program.
In December 2025, Princess Lalla Asma presided over the opening ceremony of the first African conference on pediatric cochlear implantation, held at the Mohammed VI University of Health Sciences in Rabat. The conference aimed to develop specialized African cooperation in treating childhood hearing impairments and cochlear implantation. On December 8, 2025, Princess Lalla Asma inaugurated the "Princess Lalla Asma" center in Meknes.
The "Princess Lalla Asma" center provides comprehensive and free care to children who are deaf or hard of hearing from nearby cities and communities. It also enhances specialized services at the regional level. Princess Lalla Asma's interests extend beyond social work to cultural and sporting activities. She serves as the honorary president of the Animal Welfare and Nature Conservation Society.
Key points
- Princess Lalla Asma's birthday marks her social work, especially with children who are deaf or hard of hearing.
- The Lalla Asma Foundation supports children who are deaf or hard of hearing through medical, educational, and social programs.
- Princess Lalla Asma's work has led to the development of national and international programs supporting children with hearing impairments.
