The Société régionale multiservices Rabat-Salé-Kénitra (SRM-RSK) has introduced five mobile agencies to bring its services closer to customers, particularly in rural and remote areas. These mobile units will cover Kénitra, Sidi Kacem, Sidi Slimane, Skhirat-Témara-Salé, and Khémisset. The launch is part of SRM-RSK's efforts to improve customer services and accessibility. The mobile agencies were launched on October 5, 2026.
The mobile agencies are designed to provide a range of services, including payment of bills, subscription and cancellation of services, connection requests, and complaint handling. These services are typically available at fixed agencies, but the mobile units will make them accessible to people who live far from these locations. The mobile agencies are equipped to handle customer inquiries and provide support.
The deployment of mobile agencies is part of SRM-RSK's strategy to enhance customer services through multiple channels. In addition to fixed and mobile agencies, the company offers a 24/7 customer relationship center for water, electricity, and sanitation services. SRM-RSK also provides digital solutions for customers to manage their accounts and services remotely.
The launch event for the mobile agencies was held at the Club Kénitra SRM-RSK, attended by the company's general director, Fatima Guennouni, and other officials. The event marked a significant milestone in SRM-RSK's efforts to improve customer services and engagement. The mobile agencies are expected to benefit communities in remote areas.
Fatima Guennouni, general director of SRM-RSK, emphasized that the mobile agencies aim to bring services closer to customers, particularly in remote areas. The initiative is part of SRM-RSK's commitment to providing accessible and responsive services to its customers. The company continues to invest in enhancing its services and customer experience.
The mobile agencies will play a crucial role in enhancing customer services in rural and remote areas. By providing a range of services, the mobile units will reduce the need for customers to travel long distances to access SRM-RSK's services. The initiative is expected to improve customer satisfaction and engagement.
SRM-RSK's efforts to enhance customer services are ongoing, with a focus on leveraging technology and multiple channels to improve accessibility and responsiveness. The company's commitment to providing high-quality services is reflected in its investment in mobile agencies and digital solutions. The launch of the mobile agencies marks a significant step in SRM-RSK's customer service strategy.
Key points
- SRM Rabat-Salé-Kénitra launches five mobile agencies to provide services to remote areas
- The mobile agencies will offer a range of services, including bill payment and complaint handling
- The initiative aims to improve customer services and accessibility in rural and remote areas
