The 29th edition of Ecomondo, scheduled to take place from November 3-6 in Rimini, Italy, aims to promote innovation, digital technologies, and cooperation with Mediterranean and African markets. This year's event is expected to attract a large number of international buyers, delegations, and associations. Ecomondo has become a significant platform for businesses, institutions, research institutions, and public decision-makers to discuss major industrial and environmental transformations.

Alessandra Astolfi, Director of the "Green & Technology" division at IEG Global Exhibition, highlights that Ecomondo has evolved into an ecosystem that facilitates business meetings and supports innovation. The event brings together global actors in ecological transition to foster new partnerships and support start-ups, scale-ups, and SMEs in the circular economy sector. Astolfi emphasizes that Ecomondo's program will feature a highly transversal approach, covering various topics such as textile, waste management, plastics, and bioeconomy.

Artificial intelligence plays a crucial role in transforming green and circular economy models. Astolfi notes that AI is a powerful tool for enabling ecological transition, allowing for better resource utilization, problem anticipation, and process optimization. In waste management, AI can improve automated recognition and sorting, increasing the quality and quantity of recoverable materials. In water management, AI can detect leaks, predict demand, and optimize installations.

Morocco has been chosen as a key partner for Ecomondo's 2026 roadshow, given its strategic location at the intersection of Europe, the Mediterranean, and Africa. The country faces significant challenges in the green and circular economy, particularly in water management. Morocco aims to increase its desalinated water production to 1.7 billion cubic meters by 2030 and has launched a national strategy for the blue economy.

Astolfi highlights Morocco's potential in various sectors, including water, blue economy, waste management, and bioeconomy. The country's strategic position makes it an ideal partner for Ecomondo's initiatives. The roadshow in Morocco provided an opportunity for Ecomondo to engage with the local market, understand its priorities, and explore potential partnerships.

Morocco has set ambitious targets for the circular economy, aiming to recover 65% of waste by 2030, with nearly 55% being valorized. The country aims to generate 60,000 jobs and 12 billion dirhams in revenue in the valorization sector. Ecomondo's collaboration with Morocco is expected to facilitate the exchange of expertise and technologies, supporting the country's development goals.

The partnership between Ecomondo and Morocco is expected to yield significant benefits for both parties. Ecomondo will gain access to Morocco's growing market, while Morocco will benefit from Ecomondo's expertise and technologies in the green and circular economy sectors. The collaboration will contribute to the development of sustainable solutions for environmental challenges in Morocco and the wider region.

Key points

  • Morocco has been chosen as a key partner for Ecomondo's 2026 roadshow due to its strategic location and potential in green and circular economy initiatives.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.