In a bid to revolutionize the way consumers access local products, MAKKATY, an initiative founded by Marie Noël, has launched a platform that offers express delivery of fresh produce, including fruits, vegetables, tubers, spices, fish, meat, and processed products, directly to customers' homes or offices in Grand Conakry. This innovative approach aims to reduce the need for consumers to travel to markets, wait in long lines, or navigate traffic congestion. With just a few clicks on their website, social media, or phone, customers can now access a wide range of local products.
MAKKATY's founder, Marie Noël, recently opened a physical space dedicated to the commercialization of local products, marking a significant milestone for the company. As the winner of the first prize at the Hackathon Rio Tinto 2025, Noël's vision for MAKKATY has become a reality. The company's mission is to bridge the gap between consumers and producers, making it easier for households to access fresh products. By leveraging technology, MAKKATY aims to reduce post-harvest losses through agro-food processing and promote local economic growth.
The Hackathon Rio Tinto, organized in collaboration with Intellect Consulting, played a crucial role in MAKKATY's success. The program provided young entrepreneurs with not only funding but also training in management, marketing, and business development. According to Ibrahim Kamara, director general of Intellect Consulting, the program offered comprehensive support, enabling participants to enhance their skills and transform their projects into viable businesses.
MAKKATY's progress is evident in its growing customer base and online presence. With over 12,400 followers on Facebook, 1,400 on TikTok, and nearly 5,000 customers served since its launch, the company is off to a promising start. By modernizing the distribution of local products, MAKKATY aims to promote the local economy and create new opportunities for producers.
The company's innovative approach has garnered recognition and praise from its founder, who expressed her gratitude and pride in MAKKATY's achievements. Noël's journey from a small market stall to a full-fledged business is a testament to the impact of supportive programs like the Hackathon Rio Tinto. With MAKKATY, consumers in Grand Conakry can now enjoy convenient access to fresh, local products.
MAKKATY's business model is built around express delivery, with a commitment to serving customers within two hours. This fast and efficient service is made possible by the company's strategic location and logistical capabilities. As MAKKATY continues to grow, it is likely to have a positive impact on the local economy, creating jobs and stimulating economic activity.
As MAKKATY looks to the future, it is clear that the company's innovative approach has the potential to transform the way local products are distributed in Guinea. With a strong foundation in place, MAKKATY is poised for continued growth and success, providing a valuable service to consumers and promoting the local economy.
Key points
- MAKKATY offers express delivery of local products in Grand Conakry, reducing post-harvest losses and promoting local economy.
