Morocco's diaspora community, comprising over six million people, has the potential to significantly contribute to the country's development. According to Lahcen Aqartit, Director of Public Relations and Partnerships at HEM International University, the diaspora's skills and expertise can be leveraged to drive growth and progress. Aqartit emphasized the importance of engaging with the diaspora, particularly those living in Europe, Canada, and the United States.
HEM International University and the Konrad Adenauer Stiftung (KAS) recently hosted a conference-debate in Rabat on the role of Moroccans abroad in Morocco's development. The event, titled "Moroccans Around the World: Human Capital Serving Morocco's Development," took place ahead of the first anniversary of Unity Day on October 31. The conference featured a panel discussion with experts, including Karim Amor, Jamal Belahrach, Samir Bennis, Mohamed El Karz, and Hafida Moukadiri.
Bouchra By, Director General of HEM International University, highlighted the various ways in which Moroccans abroad can contribute to the country's development. These include investment, entrepreneurship, technology, innovation, research, and international networks. By noted that the diaspora's involvement is crucial, given Morocco's current political and economic context.
Samir Bennis, a Moroccan author and political analyst, emphasized the need for Morocco to shape its international narrative, particularly on the Sahara dispute. He argued that Morocco has struggled to present its perspective abroad, citing the example of Algeria's successful narrative during the Green March. Bennis linked this concern to his decision to launch Morocco World News (MWN) in 2011.
Bennis called for clear channels of communication between officials and diaspora professionals, enabling them to contribute to Morocco's international narrative. He noted that many Moroccans abroad want to help their country without expecting anything in return. However, they often struggle to obtain information or guidance from Moroccan officials.
The conference also touched on Morocco's upcoming co-hosting of the 2030 World Cup. Bennis warned that Morocco will face scrutiny from Western media and must proactively shape its image internationally. He cited the example of Spanish media coverage during recent tensions around Ceuta, where outlets published over 16,000 articles criticizing Morocco.
The event was held on the eve of Unity Day, a national holiday declared by King Mohammed VI in November 2025. The occasion celebrates Morocco's national unity and territorial integrity, marking a historic diplomatic turning point. The conference aimed to promote dialogue and collaboration between Moroccans abroad and national institutions.
Key points
- Morocco's diaspora community numbers over six million people and can contribute to national development through investment, entrepreneurship, and technology.
- The conference highlighted the need for Morocco to shape its international narrative, particularly on the Sahara dispute.
- Morocco's upcoming co-hosting of the 2030 World Cup requires proactive international communication to shape its image.