The Director General of Guinea's national daily Horoya, Ibrahima Koné, is set to participate in the second edition of the International African Media Salon (SIMA), taking place from October 8 to 10, 2026, at the Grand Théâtre Doudou Ndiaye Rose in Dakar, Senegal. This event brings together media professionals, digital actors, experts, and decision-makers to discuss the significant changes in the information sector.
SIMA 2026 aims to provide a platform for discussions on the future of African media, their economic models, and the challenges posed by digital transformation. The event will feature various sessions, including one where Ibrahima Koné will participate as a panelist on October 9. The session is themed "What economic models in the face of mutations and new digital actors?"
During the session, panelists will focus on strategies for diversifying the revenue of press companies, developing digital subscriptions, content and platform monetization, as well as new opportunities offered by the digital ecosystem. Ibrahima Koné's participation will contribute to the debate on the evolution of traditional media in the face of emerging new actors and changes in information consumption habits.
Through his attendance, Koné aims to highlight the experiences and ambitions of the Guinean press while presenting the Vision Simandou 2040, a vast program of transformation and development undertaken by Guinea. This program likely encompasses various development initiatives, and Koné's presence at SIMA provides an opportunity to share Guinean perspectives with a broader audience.
As the Director General of Horoya, Ibrahima Koné plays a crucial role in shaping the media landscape in Guinea. His participation in SIMA 2026 underscores the importance of collaboration and knowledge sharing among media professionals across Africa. The event will offer a platform for Koné to engage with peers and experts, exploring ways to address common challenges facing the media industry.
The International African Media Salon (SIMA) has become a significant event for Africa's media professionals, offering a space for dialogue and exchange on critical issues affecting the sector. Ibrahima Koné's involvement in the panel discussion on economic models and digital transformation highlights the adaptability and resilience required of media organizations in today's rapidly changing environment.
Ultimately, Ibrahima Koné's participation in SIMA 2026 reflects Guinea's commitment to engaging with the broader African media community, fostering cooperation, and exploring innovative solutions to the challenges confronting the media industry. His contributions to the discussions will likely provide valuable insights into the strategies that can be employed to ensure the sustainability and growth of media organizations in Africa.
Key points
- Ibrahima Koné to discuss economic models for media organizations at SIMA 2026.
