The first edition of the Hospitality Week at Conakry's Ahmed Sékou Touré International Airport was officially launched on November 9, 2026. The event, themed "L'humain au cœur de l'expérience client" (The Human at the Heart of the Customer Experience), will run until November 15. Organized by the Société de Gestion et d'Exploitation des Aéroports de Guinée (SOGEAG), the opening ceremony brought together airport officials, representatives from the Ministry of Transport, airline companies, and several partners.
The initiative aims to strengthen the quality of welcome, better understand passenger expectations, and recognize the teams responsible for the daily functioning of the airport. This event is part of the "Customer Service Week" dedicated to user relations. The Deputy Director General, Sékou Ahmed Tidjane Yansané, emphasized the airport's role in shaping a country's image. He noted that the quality of welcome, reliable information, and assistance received contribute to building a traveler's first and last memories of their stay.
The Hospitality Week focuses on four objectives: recognizing passengers, highlighting platform personnel, strengthening user listening, and promoting Guinea's image. The event targets various airport staff, including welcome agents, security and ground personnel, maintenance and cleaning teams, as well as traders and service providers. A committee has been set up to facilitate passenger flow, simplifying procedures and reducing waiting times. This coordination aims to improve services sustainably, anticipating an evolution of needs linked to the country's development projects, particularly the Simandou 2040 program.
The program includes various activities, such as professional immersion, family activities, discovery of local products, and cultural events. On November 10, the "Serenity, Immersion & Well-being" day will allow executives and directors to join check-in counters and security posts to share the daily life of frontline teams. An "Operation Welcome to Guinea" will be organized upon arrival, with satisfaction surveys and local product distribution. November 11 will be dedicated to "Families in Celebration," with gift distribution and fun activities for young travelers and their parents.
The "Saveurs & Culture Locale" (Flavors & Local Culture) day on November 12 will showcase Guinean products, with a temporary market and free tasting stands offering local chocolates, fonio, fresh juices, and coconut-based products. An photo space with instant printing will allow passengers to keep a souvenir of their passage. On November 13, "Le Grand Merci & Vol Chanceux" (The Big Thank You & Lucky Flight) will feature travel kit distribution at boarding gates and prize draws on medium-haul and long-haul flights.
The Ministry of Transport has reaffirmed its commitment to accompanying the improvement of airport services, safety, and security. The event's organizers aim to collect passenger feedback and translate it into concrete improvements, ensuring that hospitality efforts continue beyond November 15. The initiative is part of the modernization ambitions of public infrastructure led by President Mamadi Doumbouya, linked to the Simandou 2040 program.
The Association of airlines based in Guinea has welcomed the initiative and reiterated its availability to support efforts to improve services offered to passengers. The Hospitality Week will conclude on November 15 with acoustic performances by local artists in the departure lounge, under the theme "Ambiance Musicale à la Guinéenne" (Musical Atmosphere à la Guinean).
Key points
- The event aims to improve passenger experience and staff recognition at Conakry's Ahmed Sékou Touré International Airport.
