The GAC Emzoom Nova, a high-riding crossover hatch, has arrived in South Africa's competitive automotive market. With its angular and aggressive design, the Emzoom Nova stands out from its competitors. Its base spec model features a distinct grille and a polyurethane steering wheel, setting it apart from its more upmarket variants. Priced around R360,000, the Emzoom Nova offers an attractive package for potential buyers. The vehicle's design is a mix of different car models, with certain angles resembling a Nissan, Lexus UX, or Mazda.

The Emzoom Nova is powered by a 1.5-liter turbocharged petrol engine, producing 130kW and 270Nm of torque. This powertrain, paired with a seven-speed dual-clutch transmission (DCT), delivers class-leading performance and responsive driving dynamics. The vehicle's interior boasts soft-touch materials, a leatherette knee-brace, and a unique blue-lined geometric patterned insert. The Emzoom Nova's build quality and attention to detail are commendable, considering its price point.

In terms of performance, the Emzoom Nova is highly chuckable and handles tight curves with ease. The 1.5-liter turbo-petrol engine delivers power and torque effectively, making it a joy to drive. The DCT gearbox, although initially feeling a bit sluggish, warms up quickly and provides smooth shifting. The vehicle's throttle response is attuned, making it a pleasure to drive in various conditions.

One of the few drawbacks of the Emzoom Nova is the lack of a manual gearbox option. A manual transmission might enhance driver engagement, particularly for enthusiasts. Additionally, the boot space is not the largest, and the fuel tank capacity could be improved. The indicator and wiper stalks feel somewhat cheap, but these are minor complaints.

The Emzoom Nova's interior space and comfort are well-suited for a young family. The vehicle's seating features a unique houndstooth pattern, blue seat belts, and racing stripes on the seat fabric. The base model comes with analogue dials and a central digital display, while higher variants offer more premium features.

In comparison to its competitors, the Emzoom Nova stands out for its driver-focused approach. While many Chinese vehicles prioritize value for money and features, the GAC Emzoom Nova puts the driving experience first. Its engaging drive and decent space make it an attractive option in its class.

The GAC Emzoom Nova is available in various trim levels, ranging from R359,900 for the base model to R499,900 for the top-of-the-line R-Style model. With its unique blend of performance, driving dynamics, and affordability, the Emzoom Nova is a compelling choice for buyers seeking a driver-focused car in South Africa.

Key points

  • The GAC Emzoom Nova offers a unique blend of performance, driving dynamics, and affordability in the South African market.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.