The Freeport Lisboa Fashion Outlet has introduced two new luxury fashion brands, Sandro and Maje, with their largest stores in Portugal. The Sandro store spans 200 square meters, featuring natural materials and earthy tones. Its offerings include women's and men's prêt-à-porter, accessories, leather goods, and footwear. This marks a significant milestone for the French brand in the Portuguese market.

The Maje store, covering 190 square meters, boasts a Mediterranean-inspired design with warm tones and nods to Portuguese craftsmanship and ceramics. The boutique presents a feminine collection of fashion, accessories, leather goods, and footwear. Both stores are part of the Freeport's strategy to enhance the shopping experience and solidify its position as a top shopping destination.

The openings coincide with the completion of the Freeport's renovation of its main entrance and the new Canal area. The revamped space is described as more open, luminous, and contemporary, giving renewed prominence to the brands and elevating the visitor experience. This renovation is part of the Freeport's ongoing repositioning project, which began in 2017.

According to Conceição Monteiro, Director of Leasing Portugal at Freeport, the arrival of Sandro and Maje is a significant moment in the evolution of the Freeport. The addition of these luxury brands reinforces the confidence in the Freeport as a destination and expansion partner. The Freeport aims to transform the shopping experience, making it a place where visitors come for the brands but stay for the experience.

The Freeport's repositioning project has led to the introduction of several renowned brands, including Michael Kors and Lottusse, alongside new store concepts from BOSS, Zara Home, Longchamp, and Lacoste. This evolution enhances the offer and experience of the center, maintaining its core proposal of offering great brands at reduced prices in a sophisticated and inspiring space.

The Freeport Lisboa Fashion Outlet's managing team is focused on providing an exceptional shopping experience, with a keen emphasis on design, sophistication, and service. The addition of Sandro and Maje is expected to further boost the center's appeal to fashion-conscious visitors.

The introduction of Sandro and Maje to the Freeport Lisboa Fashion Outlet underscores the center's commitment to providing a diverse and luxurious shopping experience. With its revamped spaces and growing portfolio of high-end brands, the Freeport is poised to solidify its position as a leading shopping destination in Portugal.

Key points

  • The Freeport Lisboa Fashion Outlet has introduced Sandro and Maje with their largest stores in Portugal.
  • The openings are part of the Freeport's repositioning project, which aims to enhance the shopping experience.
  • The renovated spaces and growing portfolio of high-end brands are expected to boost the center's appeal to fashion-conscious visitors.

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SaharaWire Newsroom
SaharaWire

Reporting for SaharaWire from the Nairobi bureau.