The Open Lanes Grand Finale is set to take place at Nyayo Stadium on Saturday, featuring eighteen teams from six universities. The teams will compete in a high-energy track event, seeking to claim the top spot and bragging rights for their institutions. The competition has been ongoing, with previous knockout stages held at Riara University, Jomo Kenyatta University of Agriculture and Technology (JKUAT), and the University of Nairobi.
Four standout student-athletes will earn an all-expenses-paid trip to compete in South Africa's elite running circuit. This opportunity will allow them to test themselves in a new competitive environment, experience South Africa's running culture, and create lasting memories beyond the university circuit. The trip is a significant incentive for the athletes, providing a chance to take their skills to the next level.
The Open Lanes concept was introduced to Kenyan campuses, and according to Navalayo Osembo, Director of Africa at On, it has been a success. Osembo expressed pride in the energy and dedication shown by the student-athletes throughout the knockout stages. She encouraged participants to do their best and invited fans to attend the event, which promises to be an exciting day of track action, music, and entertainment.
On, the brand behind Open Lanes, has established itself in the Kenyan market through partnerships with local runners and communities. One notable partnership is with We Run Nairobi, which organized a community run at Windsor Golf Club in 2025, attracting over 500 runners. This event demonstrated the growing appetite for accessible social running experiences in the city.
On has also partnered with several Kenyan stars, including marathoner Hellen Obiri, mountain runner Patrick Kipngeno, and Mercy Chepngeno. The brand's efforts to support African athletes across disciplines and at different stages of their careers were further reinforced by the recent signing of South African 400m star Lythe Pillay. Pillay became the first professional athlete to join On's global athlete roster.
As On continues to establish its presence in Africa, the brand aims to build an ecosystem around movement and storytelling. It seeks to create an environment where young athletes can compete, connect, and be seen, supporting the development of African running culture. Kenya, with its strong sporting culture, growing digital penetration, and youthful market, is expected to play a crucial role in On's next chapter.
The Open Lanes Grand Finale promises to be an exciting event, with free entry for fans. The competition will not only showcase the talents of the student-athletes but also provide a platform for them to gain exposure and experience. The event is a testament to On's commitment to supporting African athletes and promoting running culture on the continent.
Key points
- Four student-athletes will earn a trip to compete in South Africa's elite running circuit.
- On aims to build an ecosystem around movement and storytelling to support African running culture.
- The Open Lanes Grand Finale will feature eighteen teams from six Kenyan universities competing at Nyayo Stadium on Saturday.
