Egypt has been recognized as the top cultural tourism destination, winning the gold award in the 25th edition of the British magazine Wanderlust Reader Travel Awards. The award was given in the category of “Most Desirable Cultural and Heritage Destination,” with Egypt ranking first ahead of several leading transnational tourist destinations. The winners were selected through votes by the magazine’s readers, reflecting travelers’ preferences and actual experiences.
The award was received by CEO of the Egyptian Tourism Authority Ahmed Youssef at a ceremony held at the historic Painted Hall of the Old Royal Naval College in London’s Greenwich district. The event was attended by around 500 senior travel and tourism industry leaders from around the world. The ceremony also featured a keynote speech by Prince Harry, Duke of Sussex, and founder of the Travalyst initiative. He stressed the importance of promoting responsible and sustainable tourism practices and cooperation among stakeholders to ensure a more sustainable future for the sector.
Minister of Tourism Sherif Fathy welcomed the award, saying it reflected Egypt’s distinguished position on the global tourism map and its unique cultural and heritage assets. These assets showcase the richness of ancient Egyptian civilization and its thousands of years of history, as well as its exceptional museums and archaeological sites. The minister added that the award recognized Egypt’s efforts to preserve its cultural heritage by maintaining museums and archaeological sites.
According to Minister Fathy, the award also acknowledged Egypt’s efforts to ensure the sustainability of its cultural heritage for future generations, improve services, and enhance the visitor experience. These efforts are part of the ministry’s strategy to highlight Egypt’s unparalleled tourism diversity and strengthen its position as an integrated destination offering distinctive experiences for visitors with varied interests.
CEO of the Egyptian Tourism Authority Ahmed Youssef said the award reflected Egypt’s strong appeal among travelers interested in cultural and heritage tourism. He added that Egypt offers rich experiences combining authenticity and diversity while meeting the preferences of visitors seeking meaningful cultural and historical experiences. The award further strengthens the international recognition of Egypt’s tourism sector and enhances its presence in global markets.
The gold award is expected to support Egypt’s promotional efforts to attract more cultural and heritage tourists. It may also encourage previous visitors to return and explore the country’s diverse tourism offerings. The Egyptian Tourism Authority will likely use this recognition to promote Egypt as a premier destination for cultural and heritage tourism.
The Wanderlust Reader Travel Awards are among the travel industry’s prominent honors, with winners selected through votes by the magazine’s readers. This award is a significant recognition of Egypt’s position as a leading cultural tourism destination, and it is expected to have a positive impact on the country’s tourism industry.
Key points
- Egypt won the gold award for the most desirable cultural and heritage destination in the 25th edition of the Wanderlust Reader Travel Awards.
- The award was received by CEO of the Egyptian Tourism Authority Ahmed Youssef at a ceremony in London.
- The recognition is expected to support Egypt’s promotional efforts to attract more cultural and heritage tourists.
Reporting sources
- Egypt wins gold award for top cultural tourism destination · Egypt Independent