Egypt's Minister of Supply and Internal Trade, Dr. Sherif Farouk, announced that the ministry will introduce 18 new items as part of its price reduction initiative, bringing the total number of items to 30. The initiative aims to provide essential and food items at discounted prices to citizens. The new items will be available at branches and outlets of the initiative starting September 25, 2026.
The price reduction initiative is part of the government's efforts to reduce the cost of living and stabilize the market. The ministry has been working to expand the list of items and increase the availability of goods at discounted prices. The initiative has been launched in response to directives from President Abdel Fattah El-Sisi to increase the supply of goods and control prices.
The list of 30 items includes staple goods such as sugar, rice, flour, oil, and pasta, as well as other essential items like soap, toothpaste, and detergents. The prices of these items have been set at discounted rates, with sugar priced at 25 pounds per kilogram and rice at 25 pounds per kilogram. The ministry aims to provide a comprehensive range of goods at affordable prices to meet the needs of citizens.
The initiative will be implemented through various channels, including the "Cari On" branches, which are one of the main outlets for the initiative. The ministry has directed the company to ensure the availability of items and regular replenishment of stocks. The ministry is also working to increase the number of outlets and expand the geographic coverage of the initiative.
The ministry has emphasized the importance of monitoring and controlling prices, as well as ensuring the quality and availability of goods. The ministry has directed the intensification of monitoring and inspection campaigns to prevent any irregularities or practices that could affect the availability of goods or their prices.
The initiative has been welcomed by citizens, who are expecting a positive impact on their living standards. The ministry has assured citizens that it will continue to work to provide goods at affordable prices and to stabilize the market. The ministry has also called on citizens to report any irregularities or complaints related to the initiative.
The meeting to discuss the initiative was attended by several high-ranking officials, including the head of the Consumer Protection Agency, the director of the General Administration for Supply and Internal Trade Police, and the CEO of the Holding Company for Food Industries. The officials emphasized the importance of coordination and cooperation to ensure the success of the initiative.
Key points
- The Egyptian government has launched a price reduction initiative to provide essential goods at discounted prices to citizens.
- The initiative includes 30 items, including staple goods and other essential items.
- The ministry aims to provide a comprehensive range of goods at affordable prices to meet the needs of citizens.