Sharon Ademefun, the elder sister of Afrobeats star David Adeleke, popularly known as Davido, has disclosed how she manages her brother's finances and tries to curb his spending on luxury items. As the Chief Financial Officer of Davido Music Worldwide, Ademefun conducts structured financial reviews with the artist to enforce fiscal discipline. This process involves regular meetings to discuss Davido's expenses and ensure that his spending aligns with his financial goals.
Ademefun revealed that she and Davido have a weekly finance meeting to discuss his expenses and make informed decisions about his money. During these meetings, she advises Davido on his spending habits, often cautioning him against acquiring luxury items. For instance, she mentioned that she would tell Davido, "no more cars," but sometimes he still goes ahead to purchase luxury vehicles.
Ademefun has been involved in Davido's career from its early days and serves as a key member of his management team. She stated that their current professional relationship is a natural progression from her previous role. According to Ademefun, their relationship sometimes involves disagreements because she is willing to challenge her brother when necessary.
When asked about her role in managing Davido's wealth, Ademefun disclosed that she had signed a non-disclosure agreement. She therefore could not confirm or deny being the person who knows the details of Davido's wealth. This confidentiality agreement underscores the sensitive nature of her role in managing Davido's finances.
Ademefun also revealed that Davido has a functional management team that handles his day-to-day logistics. She sometimes intervenes when she believes cost-cutting decisions could affect Davido's comfort while traveling. For example, she mentioned that she has bought first-class tickets for Davido when his management team tried to cut costs.
In addition to her role in managing Davido's finances, Ademefun has her own business interests. She founded Body Politics, a clothing line that offers a range of sizes from XXS to 5XL. Ademefun started the business out of frustration with the limited clothing options available to women with different body types.
Ademefun expressed her focus on improving her current business operations rather than expanding too quickly. She plans to make her business more available through pop-ups and other means. With her multifaceted role in Davido's career and her own entrepreneurial ventures, Ademefun continues to play a significant role in the entertainment industry.
Key points
- Davido's sister manages his finances and limits his luxury spending as the Chief Financial Officer of Davido Music Worldwide.
