Phoenix Beverages Limited (PhoenixBev) has announced the appointment of Claire Baissac as General Manager Mauritius, effective October 1, 2026. This move marks a significant milestone in the company's history, reflecting its commitment to diverse leadership. Baissac will oversee operations across various sites in Mauritius and Rodrigues, reporting directly to Group CEO Bernard Theys. Her appointment aligns with PhoenixBev's growth strategy and the establishment of a Group Office to facilitate regional coordination and expertise sharing.
Claire Baissac brings a rich professional background to PhoenixBev, combining legal expertise, international experience, and business strategy. She holds a Master's degree in business law from Paris and an LL.M in banking and financial law from Queen Mary University of London. Baissac began her career as a lawyer abroad and later worked at Saint-Gobain, an international industrial group, for nearly a decade. She was responsible for the Indian Ocean subsidiaries and external growth in sub-Saharan Africa.
Most recently, Baissac served as Head of Strategic Projects & Development at the IBL Group, where she contributed to several strategic and development projects. Her experience spans various industries, including law, strategy, and development. Baissac's appointment comes at a critical juncture in PhoenixBev's evolution and organizational growth. Bernard Theys, Group CEO, expressed his enthusiasm for Baissac's appointment, citing her solid experience, strategic vision, and exposure to diverse professional environments.
Baissac's new role involves overseeing operations in Mauritius and Rodrigues, ensuring the company's continued growth and success. With 95 years of history, PhoenixBev is deeply rooted in the Mauritian economic and industrial landscape. Baissac's appointment represents a new chapter for the company, as it continues to evolve while remaining committed to its heritage and teams. She will work closely with the Group Office to drive growth and regional ambitions.
In her new position, Baissac will focus on driving growth, innovation, and excellence across PhoenixBev's operations. Her extensive experience in strategic projects and development will be valuable assets in this role. Baissac expressed her pride and humility in joining PhoenixBev, citing the company's strong legacy and commitment to its employees. She looks forward to meeting the teams, listening to their perspectives, and working together to drive future growth.
The appointment of Claire Baissac as General Manager Mauritius is a significant step in PhoenixBev's organizational evolution. The company is strengthening its regional presence while consolidating its operations in Mauritius. Baissac's diverse background and experience make her well-suited to lead PhoenixBev's growth and development in the region. Her appointment reflects the company's commitment to diversity and inclusion in leadership.
PhoenixBev's growth strategy involves expanding its regional presence and strengthening its operations in Mauritius. The establishment of a Group Office will facilitate coordination and expertise sharing across markets. Claire Baissac's appointment is a key component of this strategy, as she brings a unique blend of skills and experience to the role. Her leadership will be instrumental in driving PhoenixBev's continued success and growth in the region.
Key points
- Claire Baissac's appointment as General Manager Mauritius marks a significant milestone in PhoenixBev's history, reflecting its commitment to diverse leadership.
- Baissac brings a rich professional background to PhoenixBev, combining legal expertise, international experience, and business strategy.
- Her appointment aligns with PhoenixBev's growth strategy and the establishment of a Group Office to facilitate regional coordination and expertise sharing.
