Bonfire Adventures, a travel company co-founded by Simon and Sarah Kabu, is now officially on the market. The company's sale comes as a result of the breakdown of the couple's marriage and its impact on their business operations. Sarah Kabu, now known as Sarah Mtalii, confirmed the news during a recent radio interview, stating that the company is seeking investors willing to take over the business.
According to Sarah, the divorce created a rift among their clients, with some staying loyal to her and others gravitating towards Simon. She alleged that Simon started a rival venture, which he initially marketed as a mentorship initiative but later ran as an independent business competing directly with Bonfire Adventures. This development led to a loss of client trust and an erosion of the company's reputation.
Despite the challenges, Sarah insisted that Bonfire Adventures remains financially strong, dismissing any suggestion that the sale stems from desperation. She stated that the decision to sell is a calculated move to bring in a partner capable of pushing the company toward even greater growth. Conversations with prospective buyers, both within Kenya and abroad, are already underway.
Simon Kabu has openly acknowledged that his marriage to Sarah has legally ended, calling on her to move on from the relationship. He expressed a desire for them to be civil and continue with their lives, stating that they have been divorced and that the matter is settled. The public acknowledgment of their divorce comes amid the sale of their joint business venture.
Sarah Mtalii remains optimistic that the right investor will emerge to carry Bonfire Adventures forward. She revealed that the company is still making significant profits, framing the sale as an opportunity for growth rather than a desperate measure. The sale of Bonfire Adventures marks a new chapter in the couple's personal and professional lives.
The impact of the couple's divorce on their business highlights the challenges of separating personal and professional relationships. Bonfire Adventures has been a prominent player in the Kenyan travel industry, and its sale will likely have implications for the sector. The company's future direction will depend on the investor who ultimately takes over.
As the sale of Bonfire Adventures progresses, both Sarah and Simon will likely focus on their respective futures. The couple's divorce has been a subject of public interest, and their individual endeavors will be closely watched. The travel industry in Kenya will also be monitoring the developments at Bonfire Adventures.
Key points
- Bonfire Adventures is being sold due to the fallout from the divorce of its co-founders, Sarah and Simon Kabu.
- The company's sale is a result of the impact of the couple's divorce on their business operations and client trust.
- Despite the challenges, Bonfire Adventures remains financially strong, and the sale is framed as an opportunity for growth.