The Arab Satellite Communications Organization (ARABSAT) and Es'hailSat, a Qatari satellite communications company, have signed a strategic partnership agreement at the Arab Radio and Television Festival (ASBU) in Hammamet, Tunisia. This agreement aims to strengthen cooperation between the two companies and develop joint initiatives in satellite broadcasting and communications. The partnership seeks to consolidate the 26° East orbital position as a leading satellite broadcasting platform in the region.
The agreement aims to enhance the television experience and support the growth of the satellite media sector in the Middle East and North Africa. By increasing the number of channels and diversifying content, the partnership will enrich the television experience for viewers. The agreement also strengthens cooperation between the two pioneers in the space sector, focusing on satellite communications, VSAT services, and connectivity solutions.
ARABSAT and Es'hailSat will explore cutting-edge technologies to improve the quality, efficiency, and reliability of their services. This will enable them to offer more integrated solutions to their clients. The two parties will also extend their cooperation on the unified Arab bouquet to strengthen the global reach of Arabic content and use international satellite coverage to broadcast Arabic channels to a broader audience beyond the MENA region.
Dr. Badr N. Alsuwaidan, CEO of ARABSAT, stated that the agreement aims to strengthen strategic partnerships and integration with Es'hailSat, contributing to the development of the satellite broadcasting and communications ecosystem in the region. The partnership is expected to consolidate ARABSAT's 26° East orbital position and expand cooperation in broadcasting, communications, and satellite connectivity solutions.
Ali bin Ahmed Al Kuwari, President and CEO of Es'hailSat, said that the agreement represents a significant step towards intersectoral collaboration between ARABSAT and Es'hailSat. The partnership will leverage the expertise and capabilities of both parties in satellite services, connectivity, and broadcasting. The goal is to enrich the 26° East orbital position, extend the reach of satellite broadcasting and communication solutions, and offer more efficient and flexible services to clients.
The agreement establishes a long-term cooperation framework and supports the development of joint projects and initiatives that meet client needs and adapt to rapid changes in the space, media, and telecommunications sectors. ARABSAT and Es'hailSat are committed to working together to drive innovation and growth in the satellite communications industry.
The partnership between ARABSAT and Es'hailSat is expected to have a positive impact on the satellite communications industry in the Middle East and North Africa. The two companies will work together to develop new initiatives and solutions that leverage their expertise and capabilities, ultimately benefiting clients and viewers in the region.
Key points
- The partnership aims to consolidate the 26° East orbital position as a leading satellite broadcasting platform in the region.
- The agreement seeks to enhance the television experience and support the growth of the satellite media sector in the Middle East and North Africa.
- The partnership will leverage cutting-edge technologies to improve the quality, efficiency, and reliability of satellite broadcasting and communication services.
